Sports Industry News
A collection of Sports latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
NASCAR brings back the 'Chase' for its playoffs, and the sport will be better for it
CONCORD, N.C. — NASCAR has its Great Compromise. After an uncomfortably long period of bitter division among various factions in NASCAR's garage and fan base over how the champion of professional stock car racing should be decided, the…
Tributes flow for teenager killed in shock 'sports accident in Japan
Rylan Pribadi was 'loved by all' Teen died in Japan on January 7 The schoolmates and teachers of a teenager killed in a freak accident overseas are remembering him as a 'great friend of everyone and loved by all'. Rylan Pribadi, 17, is believed to…
JD Sports shares big change it thinks is 'the future' of shopping
JD Sports has announced big changes. It plans to enable shoppers to purchase items directly through AI platforms without needing to exit these apps. It marks the latest move by a prominent retailer in responding to consumers' growing adoption of AI…
New biddable capabilities for live sports with Display & Video 360
2026 is shaping up to be a massive year for live sports, with fans gearing up for a packed calendar in football, rugby, cricket, basketball and tennis. Whether fans are streaming a match on their CTV, scrolling through tournament highlights on…
Baller League: A 'new sport' with 'room to improve' - how is it doing?
East London played host to two very different versions of the 'beautiful game' on Sunday. Just a stone's throw from the London Stadium, where 58,669 fans turned out to see West Ham beat QPR in the FA Cup, about 4,000 supporters watched close to…
China's booming cycling economy fuelling sports-related spending
BEIJING: Whether traversing the breezy coastal greenways of Shenzhen, a coastal city in southern China, or “looping” the 100km urban parkway in Chengdu, renowned as a “leisure city”, cycling has emerged as a vibrant…
Google opens Olympic live sports inventory to biddable CTV buys
Live sports advertising is getting more programmatic — and more measurable. Driving the news. Google is rolling out new biddable live sports capabilities in Display & Video 360, including programmatic access to NBCUniversal's Olympic Winter…
Is the Sports World Finally Giving Up its Right to Remain Silent?
Bluesky After an ICE officer in Minneapolis shot Renee Good in the face, killing the legal observer and mother of three, the Minnesota Timberwolves organization called for a moment of silence before its Thursday night contest against the Cleveland…
JD Sports plans to let shoppers buy through AI platforms
JD Sports has said it plans to allow customers to buy its products directly through AI platforms without leaving the apps. The British trainer and sportswear company will allow “one-click purchases” through platforms such as ChatGPT…
Tennessee Demands Polymarket, Kalshi and Crypto.com End Sports Prediction Markets
Tennessee's sports betting regulator has ordered prediction market platforms to stop offering sports-related wagers—in the latest move by state governments to try to seize control of the exploding, legally ambiguous industry. The Tennessee…
A genuine FA Cup shock: TNT Sports does a good job
A major heritage date in the sporting calendar, and this FA Cup third-round weekend delivered. It produced one of the great David-and-Goliath stories with the holders Crystal Palace knocked out. Manchester City had marginally the best of an 11-goal…
Kelley business school to launch new co-major 'Sports Capital of the World
INDIANAPOLIS (WISH) — IU Kelley School of Business Indianapolis is excited to launch its new Business of Sports co-major, “Sports Capital of the World,” in August. The program is designed to develop an innovative talent pool…
How Integrating Sports Medicine with Strength and Conditioning Improves Return to Sport
Athletes recovering from injury face two parallel tracks: medical treatment from athletic trainers (ATs) and performance preparation from strength and conditioning (S&C) coaches. When those tracks run separately, athletes often return to practice…
JD Sports reveals plans to enable shoppers to buy products through AI platforms
JD Sports has revealed plans to allow customers to directly buy their products through AI platforms without leaving the apps. It is the latest move by a major retailer to adapt to a shift by consumers towards using AI platforms such as ChatGPT and…
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Kate Middleton Sports 19-Year-Old Accessory from Her Days as a Royal Girlfriend in Latest Video
Kate Middleton reached into the back of her closet to accessorize for a new video The Princess of Wales, 44, sported a 19-year-old scarf in the latest 'Mother Nature' video released on her Jan. 9 birthday Princess Kate first wore the paisley scarf…
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