Sports Industry News
A collection of Sports latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Atos and N3XT Sports Partner to Accelerate Sports Digital Transformation and Growth in Saudi Arabia
Atos and N3XT Sports Partner to Accelerate Sports Digital Transformation and Growth in Saudi Arabia Riyadh, Saudi Arabia, December 11th, 2025 – Atos, a global leader in secure, AI-driven digital transformation and specialized sports agency…
This Week in Sports Trivia: December 11, 2025
Illustration: Demetrius Robinson / The Athletic; Photos: Bobby Ellis, Stephen Maturen, Kenneth Richmond, Michael Reaves / Getty Images, Tom Hauck / Allsport Philip Rivers is back in the NFL. The 44-year-old is a quarterback once again after signing…
The Best Sports Bras
To determine what makes a good sports bra, we spoke with breast biomechanics researchers, sports-bra consultants, specialty-lingerie shop owners, sportswear designers, and textile scientists. The authors of this guide have also worked to demystify…
YouTube TV to launch a new sports package next year
YouTube TV will launch 10 genre-specific packages, including a YouTube TV Sports Plan in early 2026, the company announced on Wednesday. The plan will offer fans access to all the major broadcasters as well as popular sports networks such as NBC…
Sports Personality of the Year shortlist unveiled - with Lionesses and icons
The six sports stars who are contenders to win this year's Sports Personality of the Year from the BBC have been announced following a sensational year of sporting drama in 2025. Golfer Rory McIlroy is the bookies' favourite to lift the trophy, and…
Collective Of Five Olympic Sport Governing Bodies Strikes First Sponsor Deal
Team Player: USA Fencing, whose Lee Kiefer won gold in foil at the 2024 Paris Olympics, is part of the United Sports Collective, a joint initiative by five national governing bodies to sell sponsorships. FRANCK FIFE/AFP via Getty Images Across more…
Last Minute Holiday Gift Guide for Athletes & Sports Fans
The holiday season is upon us, and everyone is racing to find the best presents. We have you covered, since it can be hard to pick the right gift, especially for athletes and sports fans. Athletes often appreciate gifts that support their…
BBC Sport weekly quiz: When did Mohamed Salah last score for Liverpool?
So much has happened over the past seven days, including Arne Slot dropping Mohamed Salah from his Liverpool squad, Lando Norris winning the Formula 1 drivers' world championship title and Chelsea's unbeaten Women's Super League run coming to an…
Sussex para-standing tennis stars on hopes to 'grow sport' - BBC News
For years, Ross Cudmore and Matt Grover watched the likes of British tennis players Alfie Hewett and Gordon Reid win medals at the Paralympics and Grand Slams all over the world in wheelchair events. Cudmore, 27, from Hastings, and Grover, 31, who…
EXCLUSIVE: Prediction markets launch coalition amid sports betting fight
Several prediction markets are forming a coalition to promote and defend their political interests amid a growing fight over sports betting, people involved in the effort tell Axios. Why it matters: Prediction markets are rapidly expanding their…
Six-name shortlist for BBC Sports Personality of the Year revealed
The six-athlete shortlist for BBC Sports Personality of the Year (SPOTY) has been revealed, with heroes from England's Euro 2025 and Women's Rugby World Cup among those fighting for the prestigious prize. The nominees have been confirmed just a…
Who are the Sky Sports commentators for the World Darts Championship 2025/26?
IT is time for the World Darts Championship. The best in the world in action descend on Ally Pally for this festive, jam-packed few weeks of darts and the talent is not just at the oche. Your info will be used in accordance with our Privacy Policy…
WTA signs biggest sponsorship deal in the history of women's sport
In a landmark moment for women's tennis, the WTA has signed what is believed to be the biggest sponsorship deal in the history of female sport with Mercedes Benz. The WTA today announced that the German car manufacturing giant would become their…
Analysts predict EA Sports could be next tech company to bid for live sports rights
Flash forward to the 2030s or 2040s, and some industry analysts believe we may be watching the FIFA World Cup or F1's Las Vegas Grand Prix on a broadcast produced and distributed by EA Sports. Yes, the video game company. As Electronic Arts…
BBC Cymru Wales Sports Personality of the Year: Can you name all the winners since 2000?
The 2025 BBC Cymru Wales Sports Personality of the Year award will be announced on Friday. Since the Millennium 18 different athletes have won the prestigious trophy, four of them twice and one Welsh sporting legend winning it three times. How many…
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