Sports Industry News
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A sports blitz starts tonight, plus a WNBA Draft surprise
The Pulse Newsletter 📣 | This is The Athletic' s daily sports newsletter. Sign up here to receive The Pulse directly in your inbox. Good morning! I hope your TV is in working order. Coming up: 📆 A busy stretch 1️⃣…
Ally reaches '50/50 pledge' on women's sports spending ahead of schedule
In 2021, Ally Financial Inc. committed to supporting women's sports. A year later, the financial services company announced its “50/50 pledge,” a promise to spend the same amount on advertising women's sports as it does men's sports…
McIlroy is a sporting great - but who do our experts have at No 1?
In becoming only the fourth man to ever win consecutive Masters, Rory McIlroy has sparked debate among Daily Mail Sport staff and the wider British public: is he now the greatest-ever sportsperson from these shores? McIlroy won his second Green…
Welcome to The Hotspot, our new newsletter on sport's relationship with the climate crisis
Nelson Mandela said: “Sport can create hope where once there was only despair.” Too optimistic? In 2026, almost certainly. Sport is still a common language, uniting unlikely groups like an all-powerful Esperanto, but it is in trouble.
Swansea City close to appointing new sporting director
Swansea City are close to appointing a new sporting director, seven months after the departure of director of football Richard Montague. Swansea indicated that chief executive Tom Gorringe and global head of recruitment and analytics Adam Worth…
Six Arsenal players miss training ahead of Sporting after Rice injury scare
Six Arsenal stars were not spotted in the club's training session ahead of Wednesday night's showdown with Sporting CP. The Gunners could be missing several key figures when they welcome the Portuguese side to the Emirates Stadium for the second…
Ally Picks Women's Sports Over Traditional Cable - and Sees Marketing Boost
The financial services firm Ally has worked to carve out new roosts in sports that in years past might never have been shown on TV. Ally is a major sponsor of the Unrivaled three-on-three women's basketball league and plans to invest ad dollars in…
US Soccer sporting director Matt Crocker leaves for role with Saudi Arabia as World Cup looms
US Soccer sporting director Matt Crocker is leaving his post with less than two months to go until the 2026 World Cup, US Soccer announced on Tuesday. The Guardian can also confirm Fox Sports' earlier reporting that Crocker is taking up a similar…
I've got enough going on' - Sky Sports pundit issues statement over his future
SKY SPORTS star Jenson Button has said he has “enough going on” after rumours emerged suggesting he would be replacing Martin Brundle as a Formula One co-commentator. The Sky F1 pundits are household names for those who watch the…
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Titan launches 'Zero Hour' sports watch line with diver model
Titan Company has introduced a new performance-focused sub-brand, Zero Hour, marking its entry into the sports watch segment. The launch is led by a professional diver's automatic watch with water resistance up to 500 metres, positioned within a…
Prediction Market Volumes Will Hit $1 Trillion by 2030 as Sports Betting Moderates: Bernstein
Prediction markets are becoming an increasingly popular way for people to speculate on sports, but those wagers won't drive platforms' trading volumes to $1 trillion by the end of the decade on their own, analysts at investment bank Bernstein wrote…
Ally Bank hit 50/50 in sports spend. Now it's taking on 'fanflation'
Four years ago, Ally Bank set a goal to reach a 50/50 split in its marketing spend across men's and women's sports. Ally CMO Andrea Brimmer had realized the relevance of the women's sports audience to Ally's business. The Great Wealth Transfer to…
Arsenal vs. Sporting CP Champions League quarterfinal second leg prediction, odds, expert best bets
Arsenal have been struggling to get through games of late in all competitions but they did manage to grab a late goal in a 1-0 win over Sporting CP in the first leg of this UEFA Champions League quarterfinal clash. The Gunners return home for the…
'BCCI a sporting adjunct of BJP': Wisden slams India's control of cricket
Wisden has criticised what it calls Indian political interference in global cricket administration, labelling the current situation “increasingly Orwellian”. The United Kingdom-based Wisden Cricketers' Almanack, which dates back to…
Sports Direct opens massive new megastore spanning 31,000 sq ft in UK town
SPORTS Direct has opened a new 31,000 sq ft megastore in the UK right across from an iconic UK landmark. The two-floor branch will not only include known names like Nike and Adidas, but also have a first-ever in-store restringing service for tennis…
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