Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Why more content is no longer a reliable way to grow SEO
One of the most dependable ways to grow organic visibility was to publish more content. Expanding into the long tail and creating pages around different variations of a topic often led to steady traffic growth. Many SEO teams still operate with…
Where PPC and SEO teams lose control in branded search
Branded search is often treated as predictable and easy to manage. In practice, it isn't. PPC teams see rising CPC on brand terms. SEO teams see declining branded CTR, even when rankings hold. These issues are usually investigated separately, with…
Comparison Of AI Citation Patterns Offers Strategic SEO Insights
BrightEdge published new data showing the different kinds of sites five AI search surfaces tend to show in generated answers. The data makes it possible to see how those differences shape which types of sites each AI engine shows, with strong…
SEO isn't just about being seen - it's about being believed and chosen
Wil Reynolds, founder and CEO of Seer Interactive, is challenging SEOs to rethink what success looks like in a world increasingly shaped by AI. In his SEO Week session, “SEO is a performance channel, GEO isn't. How do you pivot?”…
The SEO Crisis of Faith Is Real. Here's What Marketers Are Doing
Crisis of faith. SEO professionals are watching organic traffic flatten or crater as AI answer engines reshape how buyers discover brands. Quality over quantity. AI-referred traffic is small in volume but converts significantly better than…
Seoul stocks end at fresh record high on revived hope for AI boom
Seoul stocks closed at a fresh peak on Wednesday, just an inch away from the 6,700 mark, as investors bet chip demand will remain solid amid woes over the artificial intelligence (AI) boom. The benchmark Korea Composite Stock Price Index (KOSPI)…
The framing gap: Why AI can't position your brand
Every brand holds its claims, and somewhere in the archive of its digital life, there's proof to back them up. The AI assistive engine (the systems behind ChatGPT, Perplexity, and Google AI Overviews) holds that proof too, scattered across its…
Samsung Bioepis turns to China to accelerate biotech innovation
Samsung Bioepis is moving to deepen its global research footprint, signing a partnership with a major Chinese biotech platform to scout and develop next-generation therapies. The biopharmaceutical company that develops, manufactures and…
Dead Internet Theory Is 17% of the Way to Becoming Reality, Study Finds
More than a third of new websites on the internet were created by AI, according to a paper published online by researchers from Imperial College London, Stanford University, and the Internet Archive. The study is based on data collected by the…
AllianceBernstein: Dividend Drops, But Units Still Decently Priced (NYSE:AB)
AllianceBernstein remains a 'Buy,' supported by a high 10.1% yield, despite underperforming the S&P 500. Q1 results were mixed: EPS met expectations at $0.83, but revenue missed by $23.6 million; net income rose 37% YoY. Soft EPS growth and ongoing…
New to PPC? 7 tips to build skills and confidence fast
Understanding the ins and outs of paid media can seem like an overwhelming process when you're first entering the field. As AI has rapidly changed ad platforms in recent years, keeping up can feel challenging. Thankfully, you're not alone. You're…
AskNicely Unifies Reviews & Surveys in One CX Platform
Unified feedback platform. AskNicely integrates surveys and online reviews into one system. Proactive reputation management. Businesses can monitor, respond and prompt reviews at scale. Direct growth impact. Multi-location service brands gain tools…
LLM trackers are quietly breaking their users' own analytics
There is a measurement problem sitting at the centre of the AI visibility industry, and the tools sold to solve AI search measurement are the ones causing it. The pollution is silent, it is structural, and it is showing up in exactly the dataset…
Google Sends Notices On Back Button Hijacking Spam Penalty
As you know, Google announced a new search spam penalty for back button hijacking. Site owners have until June 15, 2026 to remove any such functionality from its site or it will be subject to a manual action and/or automated algorithmic adjustment.
China's DeepSeek V4 And Qwen Reshape The Open-Source AI Race
Illustration of DeepSeek AI on January 29, 2025. DeepSeek AI is a Chinese artificial intelligence company and the name of its conversational agent, which exploits a large language model. In early 2025, DeepSeek unveils a new model published in open…
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