Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
From links to brand signals: The new SEO authority model
For more than two decades (nearly as long as I've been in SEO), backlinks have been core to SEO. Google's PageRank changed search by using backlinks as a proxy for trust. A link wasn't just a pathway; it was a vote. The more votes you had and the…
Jockey Seo to have a field day
(3) BYEOLBIT SONATA won a trial before finishing fourth on debut over this distance on April 3 when leading early. He should have come on for that run, he draws well to lead again and this time he can win to give jockey Seo Seung-un a flying start…
Why Low-Cost SEO Can Damage Your Business Long-Term
One of the best things a business can do to attract customers online is search engine optimisation. “If you do it right, it gives you more visibility on the search, more people on your website and consistent leads.” But many companies…
Reddit marketing for SaaS: Insights from 117 brands
Reddit is quickly becoming a powerful platform shaping how people discover and perceive brands. As AI search engines increasingly surface Reddit threads and comments, these conversations now influence visibility. To understand this shift, I…
Your AI Visibility Tracker Is Quietly Breaking Your Analytics And Your Strategy
Jan-Willem Bobbink shared a take on X, that AI visibility trackers are quietly breaking the analytics of brands who are paying them to track for them. It's time we put more focus on this issue, as it is causing misalignment, misreporting, and…
Tired of WordPress? It's time to consider Joomla
I've created numerous websites over the years, and in almost all cases, I've used WordPress to get the job done. Recently, I noticed that Hostinger, which I use for web hosting, makes it easy to install Joomla sites. Because of this, I decided to…
How AI models 'understand' your brand
I keep hearing people say AI understands their brand. It doesn't. Let's get that out of the way first. What it does is pattern-match at scale. It compresses your positioning, product, proof, and tone into a bundle of signals it can retrieve and…
AI sees your brand as math, not messaging
AI may not see your brand the way you think it does, according to Scott Stouffer, co-founder and CTO at Market Brew. Brands still publish content, optimize pages, build authority, and follow SEO best practices. But that may not be enough anymore.
ICANN Opens Application Window for New Generic Top-Level Domains
The New Generic Top-Level Domains (gTLD) Program: 2026 Round offers organizations the opportunity to fortify security, enhance brand identity, build community, and gain a competitive edge in an evolving digital landscape. ICANN is now accepting…
Google Ads Recommendations Gains Results Tab
Apr 30, 2026 - 7:11 am 0 — by Barry Schwartz Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry…
From paid clicks to answer equity: Your new 2026 search strategy
The difference between a 2% margin and a 20% margin increasingly comes down to whether you're renting attention or owning the answer. For years, search rewarded the ability to buy visibility. That model is weakening. As AI systems increasingly…
Cortis and Airbnb Color Outside the Lines With Immersive Seoul Hideout
The bingo card asks you to pick a side: McDonald's fries or pineapple pizza? The answer, apparently, says something about who you are. It's the kind of playful, low-stakes self-interrogation that K-pop group Cortis have built their brand around…
Why The S&P 500's 10% April Surge May Have Legs, Even With $4+ Gas (SP500)
Stocks surged in April, with the S&P 500 Index up 10% and the Nasdaq 100 up 15%, led by tech and semiconductors. Information Technology posted a 19% monthly gain, its best in over 20 years, while Real Estate rallied despite rising Treasury yields.
What blog posts should you write to be mentioned in ChatGPT?
Across 90 prompts we tested in ChatGPT, commercial prompts triggered web searches 78.3% of the time. Informational prompts did so just 3.1%. That gap changes what you should write if you want to appear in a ChatGPT answer. ChatGPT doesn't pull…
AI Keyword Research: How It Works and 9 Prompts to Start
Marketing researcher and educator at Ahrefs. Mateusz has over 15 years of experience in marketing gained in agencies, SaaS and hardware businesses. When not writing, he's composing music or enjoying long walks. Sign up for Ahrefs Get SEO metrics of…
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