Seo Industry News

A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

searchengineland.com - Jenny Lee Lynch - How GSC's branded query filter changes SEO reporting and analysis
How GSC's branded query filter changes SEO reporting and analysis
Search Engine Land

In November 2025, Google solved a persistent SEO reporting challenge: separating branded from non-branded search performance directly in Google Search Console (GSC). The feature is now fully rolled out to eligible properties. For years, we've…

ahrefs.com - Louise Linehan - Google Web Guide: What It Is, How It Works, and What It Means for SEO
Google Web Guide: What It Is, How It Works, and What It Means for SEO
Ahrefs

Louise is a Content Marketer at Ahrefs. Over the past ten years, she has held senior content positions at SaaS brands: Pi Datametrics, BuzzSumo, and Cision. By day, she writes about content and SEO; by night, you'll find her playing football or…

dev.to - Clawrl Byte - How I Built a 2,000-Page Puzzle Site with Programmatic SEO
How I Built a 2,000-Page Puzzle Site with Programmatic SEO
DEV Community

I built PuzzlePonder.com — a free daily puzzle site with 10 different game types. What started as a side project turned into a case study in programmatic SEO: generating 2,000+ unique pages from structured data, each targeting specific…

searchengineland.com - Kelsey Jones - How to use first-party data to find high-impact content ideas
How to use first-party data to find high-impact content ideas
Search Engine Land

Like it or not, everyone is fishing in the same pond. As content marketers and SEO practitioners, we all have the same subscriptions to Semrush and other SEO tools, giving us access to the same data as our competitors. If we all have the same…

searchengineland.com - Danny Goodwin - Report: Clickout Media turned news sites into AI gambling hubs
Report: Clickout Media turned news sites into AI gambling hubs
Search Engine Land

A company called Clickout Media is being called out for buying trusted news and niche sites, replacing them with AI-generated gambling content, and abandoning them after Google penalties. Some call this “parasite SEO,” but to me it…

searchengineland.com - Danny Goodwin - Automated traffic is growing 8x faster than human traffic: Report
Automated traffic is growing 8x faster than human traffic: Report
Search Engine Land

Automated traffic grew 23.5% year over year in 2025 — about eight times faster than human traffic, which rose 3.1%, according to HUMAN Security's State of AI Traffic report. AI-driven traffic appears to be a major contributor to that growth…

searchenginejournal.com - Roger Montti - Google's March Spam Update Felt Muted But May Signal Bigger Changes
Google's March Spam Update Felt Muted But May Signal Bigger Changes
Search Engine Journal

Google's March 2026 Spam Update was welcomed by many in the SEO community who were hoping for relief from listicles, AI content rewriters, and Google's own AI Overviews that “rehash other people's content.” The update unexpectedly…

seroundtable.com - Barry Schwartz - Daily Search Forum Recap: March 26, 2026
Daily Search Forum Recap: March 26, 2026
Search Engine Roundtable

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google March 2026 spam update was the fastest rolling out update, starting and finishing within 24…

searchengineland.com - Emily Wood - LinkedIn Ads on a budget: How one playbook drove sub-$10 CPL
LinkedIn Ads on a budget: How one playbook drove sub-$10 CPL
Search Engine Land

LinkedIn Ads consistently delivers some of the highest-quality B2B leads in paid media. But it also has a reputation for being very expensive — for both cost-per-click (CPC) and cost-per-lead (CPL) metrics. Because of that reputation, I…

axios.com - Eleanor Hawkins - Owned media gains importance as AI reshapes search and communications
Owned media gains importance as AI reshapes search and communications
Axios

Owned media — a company's website or self-published blogs — is rising in importance in the age of AI, according to a recent analysis by Penta Group. Why it matters: Communications teams must structure their websites in a way that can…

seroundtable.com - Mordy Oberstein - Block of Citations Tested Beneath AI Overview Summary
Block of Citations Tested Beneath AI Overview Summary
Search Engine Roundtable

Mar 26, 2026 - 7:51 am 0 — by Mordy Oberstein Mordy is the Head of Brand at SE Ranking, a search and brand visiblity platform. Mordy is also the author of numerous SEO studies, a frequent conference speaker, and has sat behind the mic of way…

yankodesign.com - Ida Torres - Two Players, One Set: The DJ Concept Built for Connection
Two Players, One Set: The DJ Concept Built for Connection
Yanko Design

Most DJ setups are built for one person. One set of decks, one headphone jack, one vision for how the night should sound. That has always made DJing feel like a solo art form, even when it happens in a room full of people. Twin, a concept design by…

yorkpress.co.uk - York Press Staff - LOCALiQ UK wins national hospitality marketing award for The Cut & Craft campaign
LOCALiQ UK wins national hospitality marketing award for The Cut & Craft campaign
York Press

The campaign saw LOCALiQ use a joined-up SEO, PPC and digital PR strategy to turn online search demand into bookings and sustained growth across The Cut & Craft's restaurants in York, Leeds and Manchester. The UK Paid Media Awards, run by Don't…

searchengineland.com - Sarah Vlietstra - The parts of Performance Max you can actually control
The parts of Performance Max you can actually control
Search Engine Land

While initially criticized as a black box, Performance Max has evolved into a fairly critical campaign type. With each passing quarter, Google has introduced more functionality and visibility. Additional reporting is helpful, but what matters is…

themarysue.com - Ljeonida Mulabazi - Los Angeles woman meets Hinge date at Santa Monica farmer's market. Then she ends it 15 minutes later after he asks an offensive question
Los Angeles woman meets Hinge date at Santa Monica farmer's market. Then she ends it 15 minutes later after he asks an offensive question
The Mary Sue

When you know exactly what you want from a romantic prospect, it doesn't take long to tell if a first date is going nowhere. Still, not everyone acts on that right away, whether it's due to social pressure or simply not knowing how to handle an…

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