Seo Industry News

A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

searchengineland.com - Joe Giovannoli - The future of law firm SEO depends on authority, not volume
The future of law firm SEO depends on authority, not volume
Search Engine Land

Most law firms follow the same trajectory with SEO. They invest in content, build out service pages, refine their technical foundation, and align their site to targeted keywords. Early on, the results are there. But firms often don't realize…

forbes.com - Ming Zhu - GEO Matters But SEO Still Wins Conversions
GEO Matters But SEO Still Wins Conversions
Forbes

Ming (Albert) Zhu, CEO of KongfuSEO, a multi-lingual digital marketing agency in Australia with a decade of digital marketing experience. ​One of the most watched topics in digital marketing lately has been GEO, or generative engine…

searchengineland.com - Simone De Palma - How to model non-linear SEO seasonality with Prophet
How to model non-linear SEO seasonality with Prophet
Search Engine Land

Forecasting SEO performance means estimating future outcomes from historical data. But search behavior rarely follows stable or linear patterns. Seasonal demand, anomalies, SERP changes, and measurement issues can all distort your data and lead to…

searchenginejournal.com - Matt G. Southern - Google's New AI Search Guide Calls AEO And GEO 'Still SEO
Google's New AI Search Guide Calls AEO And GEO 'Still SEO
Search Engine Journal

Google published a new documentation page to help websites optimize for generative AI features in Search, including AI Overviews and AI Mode. The page, “ Optimizing your website for generative AI features on Google Search,” expands…

searchenginejournal.com - Matt G. Southern - GA4 Tracks AI Assistant Traffic, FAQ Results Gone - SEO Pulse
GA4 Tracks AI Assistant Traffic, FAQ Results Gone - SEO Pulse
Search Engine Journal

Welcome to this week's Pulse. The updates affect how you measure AI assistant traffic, what structured data does for visibility, and how a major publisher is planning for life after search. Here's what matters for you and your work. Google…

searchengineland.com - Dave Davies - Why now is the time to prepare for WebMCP
Why now is the time to prepare for WebMCP
Search Engine Land

New technologies come and go. Early in my career, I often chased shiny new things in an attempt to be on the cutting edge, but it didn't take more than a few years to realize I was spending countless hours of my time, and my clients' time…

searchengineland.com - Milana Kostova - How custom visuals boosted organic traffic by up to 110%
How custom visuals boosted organic traffic by up to 110%
Search Engine Land

We spent six months testing custom visual assets across 47 articles on a client's high-traffic accounting education website to find out which design investments actually improved SEO performance. The experiment included featured images…

fool.com - Motley Fool Transcribing - Gambling.com (GAMB) Q1 2026 Earnings Transcript
Gambling.com (GAMB) Q1 2026 Earnings Transcript
The Motley Fool

Thursday, May 14, 2026 at 4:30 p.m. ET Incoming Chief Executive Officer — Kevin McCrystle Chief Executive Officer — Charles Gillespie Chief Financial Officer — Elias Mark Revenue -- $40.4 million, flat year over year with…

diannejacob.substack.com - Dianne Jacob - SEO Counts when Pitching Online Stories, says Editor-in-Chief Amy Sherman
SEO Counts when Pitching Online Stories, says Editor-in-Chief Amy Sherman
Dianne Jacob's Newsletter

There's a reason I interview editors who hire writers — beyond the obvious one, which is to get you access to gatekeepers who might publish your work. It's because many readers haven't written, which is vital to attracting an editor to the…

koreatimes.co.kr - Hankookilbo - No smartphones, no scripts: Raw experience becomes new trend in travel variety shows
No smartphones, no scripts: Raw experience becomes new trend in travel variety shows
The Korea Times

No advance planning, no phones, and just enough money to get by — just celebrities left clueless about where they are headed, where they will sleep and how they will travel the next day. The rules make traveling painfully difficult, but they…

searchengineland.com - Barry Schwartz - Google publishes guide on optimizing for generative AI features
Google publishes guide on optimizing for generative AI features
Search Engine Land

Google has published a new guide on how to optimize for Google's generative AI features, like AI Mode, AI Overviews and more. A lot of this content is put together from previous communication from Google but all in a neat new help document named…

prweb.com - Verum Digital Marketing Strategies - Verum Digital Marketing Opens Downtown Phoenix Headquarters After 11 Years of National Growth
Verum Digital Marketing Opens Downtown Phoenix Headquarters After 11 Years of National Growth
PRWeb

Located in the Roosevelt Row Arts District, the new headquarters reflects the continued evolution of Verum's full-stack growth ecosystem, bringing strategy, performance advertising, development, AI agents and automation, ROAS analytics, content…

searchengineland.com - Jordan Koene - Google's product packs are now a primary sales channel. Here's what the data shows
Google's product packs are now a primary sales channel. Here's what the data shows
Search Engine Land

If you've searched for almost any product on Google recently, you've seen how much the results page has changed. Product packs and scrollable carousels of individual listings now appear multiple times on a single results page. We're constantly…

seekingalpha.com - SA Transcript Insights Editor - Gambling.com projects $165M-$170M 2026 revenue as it plans ~$13M annualized savings from a 25% workforce reduction (NASDAQ:GAMB)
Gambling.com projects $165M-$170M 2026 revenue as it plans ~$13M annualized savings from a 25% workforce reduction (NASDAQ:GAMB)
Seeking Alpha

Management lowered full-year revenue and EBITDA guidance by about $5-8 million versus the prior framework, reflecting marketing and regulatory pressures in H1, but expects margin and financial improvement in the second half. The shift to non-SEO…

searchengineland.com - Canto - Build a martech stack that makes it easy to manage your brand
Build a martech stack that makes it easy to manage your brand
Search Engine Land

Most marketing teams have no shortage of tools. In fact, the average B2B organization manages between 12 and 20 martech tools. And yet, maintaining brand consistency at scale is still a challenge; fewer than 10% of brands sustain strong brand…

Receive a Daily briefing on Seo Industry News

Get Started