Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
How AI search is shifting brand visibility from SEO to data verification
When Twitter introduced the blue check, it altered the power dynamics of social media. Visibility was no longer simply about who spoke the loudest; it became about who was authenticated. A similar shift is now emerging in search. For two decades…
Google Adds Adult Consideration Property To Merchant Listing and Product Variant Markup
May 20, 2026 - 7:21 am 0 — by Barry Schwartz Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry…
Agentic Orchestration's Role In The Future Of GTM
Durga Krishnamoorthy is a Product Leader focused on agentic GTM AI strategy, and scaling autonomous monetization. Your brand is becoming invisible, and it's not because your marketing is failing. It's because many of the 'eyes' looking at your…
Google Wants Search To Stop Answering And Start Acting
Close-up of a person's hand holding an iPhone and using Google AI Mode, an experimental mode utilizing artificial intelligence and large language models to process Google search queries, Lafayette, California, March 24, 2025. (Photo by Smith…
The New Rules of Search: Key AEO & Content Marketing Trends for 2026
Are you optimizing and aligning your AEO strategy for your top-performing LLM? Does your current SEO strategy put your brand at risk for losing visibility? How do you measure search success when AI answers replace the click? Which AEO tactics…
Google adds llms.txt check to Chrome Lighthouse
Google's new Lighthouse “Agentic Browsing” audits now check for the presence of an llms.txt file. The new experimental Lighthouse documentation frames llms.txt as a discoverability and efficiency signal for AI agents, not a…
Floral jeans are the on-trend way to update your denim for summer - Next's £21 high-waist pair nail the look
The phone just rang — the 80s are asking for their jeans back. And no, we aren't talking about the high-waisted jeans, or tapered silhouettes – we're talking about the triumphant return of floral denim (paired, of course, with the…
Why your information architecture workshops are a waste of time when keyword research has already done the work
Tension: Teams treat keyword research and site architecture as separate tasks, even though one has always dictated the other. Noise: Endless debates over navigation best practices distract from the structural blueprint keywords already provide.
How to stand out in AI search when every business sounds the same
Most businesses sound interchangeable online, and AI search is making that impossible to ignore. When ChatGPT, Google AI Overviews, or other AI systems summarize your business, they build that understanding from your website, profiles, reviews, and…
Google Ask Maps: How to optimize for visibility
Understanding how to optimize for visibility in Google Ask Maps starts with recognizing what's changing. Instead of returning a long list of businesses, Ask Maps narrows the field, interprets the user's intent, and explains why certain businesses…
South Korea's Semiconductor Titans Lead Asian Chip-Stock Rally
Korea's benchmark Kospi surged more than 8% as Samsung Electronics and SK Hynix--the two largest memory-chip manufacturers in the world--jumped more than 8% and 11% in afternoon trading, respectively. The companies together account for nearly half…
How Google Discover publisher profiles work and why they matter
Google introduced publisher follows and profile pages to Discover last year but the feature remains lightly documented and poorly understood. Since then, publisher profiles have started appearing more broadly across Discover for publishers…
Google Testing Preferred Sources Label In AI Mode Citations
May 20, 2026 - 7:31 am 0 — by Barry Schwartz Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry…
More Organic Search Traffic, More Ad Revenue: 4 Publishing Workflow Fixes That Bring Both
This post was sponsored by WP Engine. The opinions expressed in this article are the sponsor's own. Why are we missing the SERP window on breaking stories we should be winning? How are smaller outlets ranking faster than us on the same news? Why is…
The throne was empty: how 'Content Is King' became marketing's most expensive slogan
Tension: Marketers crowned content as king while ignoring the structural forces that actually determine whether content works. Noise: The “content is king” mantra became a convenient excuse to produce more without asking what…
Receive a Daily briefing on Seo Industry News
Get Started