Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
The Future Of Search: SEO In An AI-Driven World
Zach Thompson is CEO of Top Shelf Logic, a marketing firm, where he oversees the strategic vision and growth of the company. Search engine optimization (SEO) has long been top of mind for companies. But the SEO world has been turned upside down as…
Turn your SEO process into AI-powered tools
Ask ChatGPT or Gemini to “review my on-page SEO,” and you'll get a perfectly reasonable answer. Reasonable. Generic. Boring. Uninspired. And almost identical to the answer your competitors get when they ask the same question. That's…
SEO Trends 2024: Separating Fact From Fiction
Chris is an SEO director who has 10 years of experience in SEO, agency side. When not involved in SEO, he enjoys messing around with vintage synthesizers, walks on sandy beaches, and a good cup of tea. Sign up for Ahrefs Get SEO metrics of any…
Google just released an AI opt-out feature. Your competitors hope you use it.
For the past two years, the SEO industry has been asking Google for two things: more visibility into AI traffic and more control over how content appears in AI experiences. Last week, Google started delivering both. They announced new controls that…
Surviving AI: The New Era Of B2B Marketing
Harold Bell is the Founder & CEO at MQL Magnet. You watched it happen on a Tuesday. It was your spring intern. The one who joined last month and never ran a campaign before. They pulled up ChatGPT in a meeting and generated the kind of…
New Adobe tool shows where brands win and lose in AI search
Adobe announced a new solution to help businesses ensure their brands are visible, trusted, and chosen across AI surfaces. Called Adobe Brand Visibility, the product is part of Adobe CX Enterprise, an agentic AI system designed to simplify customer…
Agentic Marketing: What It Is, What It Isn't And Why It Matters Now
Manick Bahn is a 3x INC 5000 founder and currently the CEO and CTO of The Agentic Marketing Platform Search Atlas. Last quarter, one of my competitors quietly cut its starter-tier price. I didn't see it happen. While I was in a strategy meeting, an…
Spider-Man continues to do the things only a spider can in the new trailer for the latest 'Spider-Man' movie
How many times do you think I can get away with saying Spider-Man in this post? You know, for maximum SEO points? Let's give it a shot: The upcoming Avengers: Doomsday is rumored to be a sort of soft reset for the MCU. Good thing too, since…
Google AI Overviews cite self-serving listicles, but recommend competitors 69% of the time
Google AI Overviews cited self-promotional “best” listicles while excluding the brands behind them from recommendations in 69% of cases, according to a new analysis of B2B software queries by Lily Ray. Brands have used self-serving…
Highlights from PR Daily's Marketing, Content Marketing & Social Media awards luncheon
During PR Daily's latest event celebrating the best in marketing and social media, it was impossible for those in attendance to avoid mentioning the New York Knicks, which had just won their first NBA championship in more than 50 years. The event…
USA Today vs. Google AI Overviews: A World Cup battle for breaking news traffic
USA Today Co. is using AI-assisted shell files to publish breaking sports coverage faster. The strategy is designed to capture search traffic before Google's AI Overviews summarize the news. The publisher tested the approach during the 2026 Winter…
For site moves, specify all domain variants with Google's Change of Address tool
Google updated its site move documentation to say that you should enter in all the domain variants in the Google change of address tool when doing a site move. What Google wrote. Google posted the following new note in the document: “For…
Creator-Led Media Is Hiring Executives, and Paying Well
Creator-led media companies have spent the past few years proving they can build audiences. Now the hard part begins: building businesses. One of today's most compelling media job listings on Mediabistro is a Head of Business Development role at…
I'm Digging 'Issak' Because It Reads Like 'Vinland Saga' and 'Vagabond' Had a Baby And Gave It a Gun
Every manga reader has a favorite series by which they measure the rest. The series at the top of my pantheon of greatness are Takehiko Inoue's Vagabond and Makoto Yukimura's Vinland Saga. My GOAT manga are two historical seinen action manga in…
How To Build A Company To Withstand The SaaS Apocalypse
Ankur Shah is the cofounder and CEO of Straiker. Most software has become replaceable. Open any category page. You'll see 30 tools. Half launched this year. Half of those are wrappers on top of the same three models. Customers, builders and…
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