Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Why 'search everywhere' is the new reality for SEO
Most SEO discussions today center on AI — from AI Overviews to ChatGPT and other LLMs — and the concern that they're taking traffic from business websites, forcing a shift toward GEO or AEO. For the most part, that concern is valid.
The Real Playbook for Multi-Location Local SEO in 2026
Multi-location SEO fails when businesses treat it as a checklist. Sustainable visibility comes from a repeatable structure — clear site architecture, consistent GBP management and standardized review processes. Copy-paste location pages with…
SEO 2.0: How Content Marketing Drives Visibility in AI Search
The next evolution of SEO is unfolding right now: AI is changing how people discover brands & content. Is your content cited ChatGPT, Gemini, Copilot, & AI Overviews? How do you become a trusted source for AI citations? Can you intentionally…
The SEO Skills Gap: Why Technical Expertise Alone Won't Cut It Anymore
The SEO industry has spent the last couple of decades perfecting the art of looking productive while delivering value some might describe as questionable. Armed with an extensive suite of analytical tools, SEO is an incredibly data-rich and…
Reddit considers adding ID verification to fight AI bots
Reddit has a real bot problem on its hands. And, in order to deal with this problem, Reddit is considering turning to the latest go-to solution for the tech industry: ID verification. On the tech show TBPN, Reddit CEO Steve Huffman spoke about how…
AI is squeezing marketing agencies from both sides
The numbers tell a story that most agency owners already know in their gut: AI anxiety is rising fast. In 2024, 44% of digital marketing agencies viewed AI as a significant threat to their business model. Just one year later, that number jumped to…
Why zero-click search doesn't mean zero influence
In a recent keynote at the Industrial Marketing Summit, Rand Fishkin argued that we're marketing in a “zero-click world.” His observation captures an important surface-level trend: fewer users are clicking through to websites. The…
How AI-generated content performs in Google Search: A 16-month experiment
With AI, you can generate dozens (if not hundreds) of articles in hours and publish at scale. But publishing is the easy part. What happens after they go live is what matters. Together with the research team at SE Ranking, we ran a 16-month…
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Why identity is marketing's only moat left in the age of agentic AI
As we move through the first quarter of 2026, the marketing industry is experiencing a profound structural 'hard reset'. The era of experimental AI is over; we have entered the age of operationalised intelligence. But as brands race to deploy…
Will AI end SEO?
Get traffic data and keyword intel on competitors instantly. AI won't make SEO obsolete, but it'll change how the work gets done. There's a growing concern that as AI systems improve, they'll replace the need for human SEO analysis entirely. Early…
Bristol-Myers Squibb: An Attractive High-Yield Stock Amid Market Uncertainty (NYSE:BMY)
Bristol-Myers Squibb remains a 'Buy,' offering a high dividend and free cash flow yield amid recent market pullback. BMY's Growth Portfolio drove 16% YoY net sales growth, offsetting Legacy Portfolio declines; 2026 revenue guidance is…
Is WordPress Too Complex For Most Sites?
Joost de Valk, the co-founder of the Yoast SEO plugin, provoked a discussion and some controversy with a recent blog post that posited that the concept of needing a content management system (CMS) to publish a website is increasingly outdated. This…
ChatGPT ads pilot leaves advertisers without proof of ROI
OpenAI is moving forward with ads in ChatGPT, but early adopters say it isn't ready for serious performance marketing. The big picture. ChatGPT's ad product shares almost no data, lacks automated buying tools, and offers minimal…
3 Strategies That Can Survive AI Search In 2026: What I Shared At SEJ Live
It's been an eventful start to the year for AI search, and AI is moving quickly, but there's a lot of hype and panic. When really search is just doing what it has for the last 30 years, it's constantly self-updating. At Search Engine Journal, as…
Aehr Test Systems: Sales Growth Expected, But A Show-Me Story (Downgrade) (NASDAQ:AEHR)
Aehr Systems is downgraded to 'hold' after a 292% rally, with shares now near fair value. Recent Q2 results showed YoY revenue decline and weak profitability, but liquidity improved and backlog remains healthy at $11.8–$18.3 million.
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