Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
How GSC's branded query filter changes SEO reporting and analysis
In November 2025, Google solved a persistent SEO reporting challenge: separating branded from non-branded search performance directly in Google Search Console (GSC). The feature is now fully rolled out to eligible properties. For years, we've…
Google Web Guide: What It Is, How It Works, and What It Means for SEO
Louise is a Content Marketer at Ahrefs. Over the past ten years, she has held senior content positions at SaaS brands: Pi Datametrics, BuzzSumo, and Cision. By day, she writes about content and SEO; by night, you'll find her playing football or…
I Optimized SEO for 12 Languages - Here's What Doesn't Translate
Follow-up to I Built a Social Media Downloader and Got 169 Keywords Indexed in 7 Days. That one covered the initial indexing sprint. This one's about what happened when I tried to scale it to 12 languages. When I started expanding SaveKit beyond…
How I Built a 2,000-Page Puzzle Site with Programmatic SEO
I built PuzzlePonder.com — a free daily puzzle site with 10 different game types. What started as a side project turned into a case study in programmatic SEO: generating 2,000+ unique pages from structured data, each targeting specific…
How to use first-party data to find high-impact content ideas
Like it or not, everyone is fishing in the same pond. As content marketers and SEO practitioners, we all have the same subscriptions to Semrush and other SEO tools, giving us access to the same data as our competitors. If we all have the same…
Report: Clickout Media turned news sites into AI gambling hubs
A company called Clickout Media is being called out for buying trusted news and niche sites, replacing them with AI-generated gambling content, and abandoning them after Google penalties. Some call this “parasite SEO,” but to me it…
Automated traffic is growing 8x faster than human traffic: Report
Automated traffic grew 23.5% year over year in 2025 — about eight times faster than human traffic, which rose 3.1%, according to HUMAN Security's State of AI Traffic report. AI-driven traffic appears to be a major contributor to that growth…
Google's March Spam Update Felt Muted But May Signal Bigger Changes
Google's March 2026 Spam Update was welcomed by many in the SEO community who were hoping for relief from listicles, AI content rewriters, and Google's own AI Overviews that “rehash other people's content.” The update unexpectedly…
Daily Search Forum Recap: March 26, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google March 2026 spam update was the fastest rolling out update, starting and finishing within 24…
LinkedIn Ads on a budget: How one playbook drove sub-$10 CPL
LinkedIn Ads consistently delivers some of the highest-quality B2B leads in paid media. But it also has a reputation for being very expensive — for both cost-per-click (CPC) and cost-per-lead (CPL) metrics. Because of that reputation, I…
Owned media gains importance as AI reshapes search and communications
Owned media — a company's website or self-published blogs — is rising in importance in the age of AI, according to a recent analysis by Penta Group. Why it matters: Communications teams must structure their websites in a way that can…
Block of Citations Tested Beneath AI Overview Summary
Mar 26, 2026 - 7:51 am 0 — by Mordy Oberstein Mordy is the Head of Brand at SE Ranking, a search and brand visiblity platform. Mordy is also the author of numerous SEO studies, a frequent conference speaker, and has sat behind the mic of way…
Two Players, One Set: The DJ Concept Built for Connection
Most DJ setups are built for one person. One set of decks, one headphone jack, one vision for how the night should sound. That has always made DJing feel like a solo art form, even when it happens in a room full of people. Twin, a concept design by…
LOCALiQ UK wins national hospitality marketing award for The Cut & Craft campaign
The campaign saw LOCALiQ use a joined-up SEO, PPC and digital PR strategy to turn online search demand into bookings and sustained growth across The Cut & Craft's restaurants in York, Leeds and Manchester. The UK Paid Media Awards, run by Don't…
The parts of Performance Max you can actually control
While initially criticized as a black box, Performance Max has evolved into a fairly critical campaign type. With each passing quarter, Google has introduced more functionality and visibility. Additional reporting is helpful, but what matters is…
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