Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Canonicalization and SEO: A guide for 2026
Canonicalization has long been a core SEO practice, yet it's still one of the easiest to overlook. At its simplest, canonicalization helps search engines identify the original source of content and prevents duplicate versions from competing with…
Fast, cheap, or good? The SEO tradeoff you can't ignore
You've probably heard the saying: Fast, cheap, or good – pick two. The concept goes something like this: If you want something fast and cheap, don't expect it to be good. If you want it good and fast, it's going to cost more. And if you want…
The case for and against AI-driven SEO in the zero-click era
“[Clients are] building the bones right now and a lot of companies are starting, and taking it really seriously – others are further ahead,” said Brandon Biancalani, head of paid advertising at Modifly, a performance media and…
The Growth Engine That B2B Brands Can't Afford To Overlook
Victoria Usher, Founder and CEO, GingerMay. The way businesses discover and assess partners is undergoing a once-in-a-generation shift. Search engines have been the primary gateway to information for a number of years, with search engine…
How Small Businesses Get Found When Customers Ask AI Instead Of Google
Answer Engine Optimization, AEO, AI Artificial Intelligence Marketing Machine Learning Technology, Search Engine, Ranking Customers are no longer merely entering keywords into a search bar, they're asking ChatGPT, Perplexity and Google AI Overviews…
Local Content Not Getting Seen? What To Do After You Hit 'Publish
Oleg Levitas, a visionary SEO Expert, founded Pravda SEO to revolutionize how local businesses dominate search rankings. About a year ago, a business owner called me and asked, “What am I doing wrong?” She had invested in creating…
Google Isn't Going Anywhere: Ahrefs Ambassador On LLM Inclusion & Why Relationships Still Win
There's a divided line in the industry between those who think optimizing for AI is separate from SEO and those who think LLM discovery is just SEO. But, this is an unproductive argument, because whatever you think, LLM inclusion is now part of SEO…
New B2B Thought Leadership Research Uncovers the 'Answer Engine': How Top Performers Achieve Nearly 4x Higher ROI
While 97% of B2B marketers say thought leadership is essential for full funnel engagement, only 43% extend it beyond acquisition to engage customers. Meanwhile, 93% using research-based content say it drives engagement and leads, yet fewer than…
How to make products machine-readable for multimodal AI search
As shopping becomes more visually driven, imagery plays a central role in how people evaluate products. Images and videos can unfurl complex stories in an instant, making them powerful tools for communication. In ecommerce, they function as…
CAVA Has A K-Shaped-Economy Problem (NYSE:CAVA)
CAVA Group, Inc. is rated Hold, as shares trade near fair value after a 71% drop from all-time highs and recent weak earnings. CAVA faces macro headwinds, with softening traffic, rising costs, and lowered guidance, but maintains a long-term growth…
How AI Is Empowering Smarter Digital Marketing Strategies
Artificial intelligence is reshaping the way brands plan, execute, and refine their digital marketing strategies. While many businesses focus on optimizing search performance and enhancing their online presence, AI's influence extends far beyond…
AI slop is taking over the internet. Here's how we got here.
If your feed is inundated with AI slop these days, you're not alone. 'Slop' is a squishy, subjective term — it depends entirely on what you think looks cheap, lazy, or low-effort. Still, the vibe people are describing tends to be the same:…
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Social Gathering Turns Awkward After Mom of 7 Reveals Her Massive Social Media Following
A woman attended a party to support her friend, who hoped to see a man she liked The party host lectured her for nearly 10 minutes about running an art business on social media When he asked to see her Instagram, her follower count far surpassed…
Will AI Be This Holiday Shopping Season's Santa?
The holiday shopping season is here. Will consumers ask AI to be their Santa? It's more possible than ever after a series of rollouts this year have brought shopping features directly into AI platforms. The latest, announced yesterday, is OpenAI's…
The next competitive edge in business? A new skill partnership between humans, agents, and robots
Major new technologies have always changed how people work—and artificial intelligence may be the most powerful yet. Many worry this means mass job losses. Our research suggests something more nuanced—and ultimately more hopeful. AI…
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