Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
LLM consistency and recommendation share: The new SEO KPI
Search is no longer a blue-links game. Discovery increasingly happens inside AI-generated answers – in Google AI Overviews, ChatGPT, Perplexity, and other LLM-driven interfaces. Visibility isn't determined solely by rankings, and influence…
ChatGPT ads collapse the wall between SEO and paid media
Digital marketing teams have long debated the balance between SEO and PPC. Who owns the keyword? Who gets the budget? Who proves ROI most effectively? For years, the division felt clear. SEO optimized for organic rankings, while paid media…
35-Year SEO Veteran: Great SEO Is Good GEO - But Not Everyone's Been Doing Great SEO
As SEOs, we are used to being adaptable to changing algorithms, so LLM optimization should be a simple extension of that process. To discuss the industry debates surrounding the differences between SEO and GEO and clarify whether they are the same…
Retire these 9 SEO metrics before they derail your 2026 strategy
You're tracking the wrong numbers – and so is almost everyone else in SEO right now. We've all been there. You present a chart showing organic traffic up 47%, only to get blank stares from the CMO who wants to know why revenue hasn't budged.
Seo Jin-seok faces defining test at Celltrion
R&D-rooted CEO maps out 40 biosimilars, 16 new drug filings by 2038 Succession Watch profiles the next generation of leaders shaping Korea's key industries — from chaebol heirs to self-made entrepreneurs — spotlighting the new forces…
Google Search Console Still Testing Branded Queries and Social Channels Feature
Feb 19, 2026 - 7:21 am 0 — by Barry Schwartz Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry…
I built an open-source AI agent that actually does SEO - not just talks about it
Most 'AI SEO tools' work like this: you paste a keyword, they hit an API once, you get generic advice that could apply to any site on the internet. They don't know your content. They don't see your data. They don't investigate. I wanted something…
How We Built an AI Deep Research Engine - And the SEO Strategy Behind It
If you've ever spent hours digging through Google results, opening 30+ tabs, cross-referencing sources, and trying to synthesize everything into a coherent answer — you know how painful deep research is. That's the problem we set out to…
The authority era: How AI is reshaping what ranks in search
In the early days of SEO, authority was a crude concept. In the early 2000s, ranking well often came down to how effectively you could game PageRank. Buy enough links, repeat the right keywords, and visibility followed. It was mechanical…
4 Personal Branding Trends for Gen X CEOs in 2026
Random acts of content are being replaced by a strategic approach. AI is separating the real thought leaders from everyone else. Quality is taking priority over volume. Podcast guesting is winning over podcast hosting. Most CEO content sounds the…
You Can 'Hack' ChatGPT to Become the World's Best Anything
Most people become an expert in something by putting in their 10,000 hours. But what a waste that is when you can just trick ChatGPT into telling everyone you are an expert in about 20 minutes. BBC reporter Thomas Germain laid out how he got…
eBay Buys Depop for $1.2B to Attract Gen Z Shoppers
eBay has a Gen Z problem, and the only prescription is more Depop. The 30-year-old company is buying the popular resale clothing app from Etsy for $1.2 billion to attract younger shoppers. Depop has a cult following among Generation Z, with 90% of…
Similarweb: Elongated Sales Cycles A Worry Amid AI/SaaS Scare (NYSE:SMWB)
Similarweb (SMWB) faces elongated sales cycles and increased R&D intensity as it pivots toward AI-driven offerings amid shifting digital marketing and search landscapes. AI-related revenues now comprise 11% of sales, but overall revenue missed…
Slash Software Costs: Upgrade Your Business Toolkit With Microsoft Office 2021
Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Securing a reliable suite…
Get 20 percent off at Squarespace -- and see how easy it is to build a website with Blueprint AI
One of the most important aspects of starting a new business, or expanding an existing one, is building a website. Whether you're building a home for your online portfolio or setting up a home base for a new small business, a web presence that you…
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