Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
What is AI, actually, and how is it affecting SEO?
If it feels like the entire internet woke up one day and decided to start every sentence with “AI,” you're not wrong. Marketers are being hit with a daily wave of LinkedIn thought leaders, half-baked prompt hacks, and promises that…
Why LLM perception drift will be 2026's key SEO metric
LLMs like ChatGPT, Gemini, and Claude now sit across search, content generation, and recommendations. Now, 80% of tech buyers rely on generative AI at least as much as traditional search to research vendors, according to a Responsive survey of B2B…
10 ChatGPT SEO Tools That Help You Rank Higher
Louise is a Content Marketer at Ahrefs. Over the past ten years, she has held senior content positions at SaaS brands: Pi Datametrics, BuzzSumo, and Cision. By day, she writes about content and SEO; by night, you'll find her playing football or…
AEO: The New B2B Insights Lens That Will Define Your 2026 GTM Strategy
Lora Kratchounova, Founder and Principal of Scratch Marketing + Media. If you're still debating whether answer engine optimization (AEO) belongs in your go-to-market strategy, you are already behind the curve. From January to May 2025, website…
Why SaaS Companies Need a Search Strategy That Scales Beyond Traditional SEO
When I first started helping with SEO for a small SaaS tool a few years back, I was surprised by how different it felt from working on blogs or ecommerce projects. The buying journey was longer, the competition was tougher and most users weren't…
Earned Media Is Becoming the New Currency of A.I.-Driven Discovery
Earned media has never been more valuable for generating brand awareness. Much like the rise of search engines in the mid-2000s, generative A.I. is fundamentally changing how people discover information. As with search engine optimization (SEO)…
Elevate your expertise: Submit a compelling session proposal for SMX Advanced
SMX Advanced – the premier conference for senior-level search marketers – returns to Boston June 3 to 5, 2026 at the Westin Boston Seaport. We want to bring the most advanced strategies in SEO, PPC, and AI to our community –…
Google Search Console performance reports adds weekly and monthly views
Google announced new weekly and monthly views within the Google Search Console performance reports adds weekly and monthly views. This gives you more granular data and analysis of your reports over a longer period of time, and not just the 24-hour…
Google Testing Image Animation For Search Ads
Dec 8, 2025 - 7:21 am 0 — by Barry Schwartz Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is…
Inside ChatGPT's Confidential Report Visibility Metrics [Part 1]
A few weeks ago, I was given access to review a confidential OpenAI partner-facing report, the kind of dataset typically made available to a small group of publishers. For the first time, from the report, we have access to detailed visibility…
Coeur Mining's Q4 Stumble Is A Golden Buying Opportunity (NYSE:CDE)
Coeur Mining earns a 'Buy' rating, driven by strong earnings growth, compelling valuation, and silver's rally toward $60/oz. CDE posted record Q3 production and EBITDA, with gold and silver output tracking ahead of guidance and margins expanding as…
LLM Payments To Publishers: The New Economics Of Search
For two decades, the arrangement between search engines and publishers was a symbiotic relationship where publishers allowed crawling, and search engines sent referral traffic back. That traffic helped to fund content creation for publishers…
Director hails dream Netflix collaboration as 'Three Idiots in Kenya' climbs charts
Collaboration with Netflix was both a dream-come-true and a major learning opportunity, said one of the directors behind “Three Idiots in Kenya,” Netflix's Korean original reality show released on Nov. 25. “Netflix is a…
WTF is AI citation tracking?
Publishers, analytics firms and SEO consultants are calling it citation tracking. Here's how it works. It's monitoring where, how and why a brand's site is mentioned as a source in an AI-generated response to a user's prompt in tools like ChatGPT.
Top Most Demanded Professional Courses in India 2025
Professional courses are currently considered to be among the greatest boosters of career advancement within the fast changing employment market of India. With the traditional degrees finding it difficult to keep up with the change in the industry…
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