Seo Industry News
A collection of Seo latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
SEO is no longer just about Google: Why digital marketers must rethink search
For more than two decades, search engine optimisation (SEO) has been one of the most established disciplines in digital marketing. The search landscape is changing rapidly. The rise of artificial intelligence (AI), social media search, and…
Should I Block AI Crawlers Or Measure Their Value First? - Ask An SEO
Today's question looks beyond the typical traffic-driving goals of AI visibility to the value those large language models provide a website owner, and asks: “AI crawlers are visiting my website increasingly often, but I can't tell whether…
Want to present at SMX Next? Now's the time to submit a pitch!
SMX Next returns online Nov. 18, focusing on navigating today's complex search landscape and mastering the tactics that will define success in 2027 and beyond. Search marketing isn't just changing; it has evolved into an entirely new beast. SEO has…
Why Niche B2B Media Brands Are Becoming Acquisition Targets
Simon Corbett is the Founder and CEO of The Jargon Group, a top UK PR agency with offices in the UK, Middle East and US. For years, niche business-to-business media brands were viewed by many investors as legacy businesses slowly being disrupted by…
Why AI deliverables should be judged by outcomes, not effort
A client receives two deliverables… Both solve the problem they were hired to solve. Both are accurate and useful, and they lead to the same business outcomes. The client is happy with the work and sees no meaningful difference in the…
What 1 million keywords reveal about AI's impact on search
Search demand is shifting, not shrinking. Our analysis found that 29% of high-volume search demand is in decline, while nearly the same amount is growing elsewhere. Overall demand remains essentially flat because search behavior is being…
Why proprietary data is your most defensible AI citation asset
Publish original numbers. It's the single most reliable lever for making a page more original, and the most defensible numbers are a byproduct of the business itself… not data you assembled to feed a content calendar. The old play was paying…
Field Notes: How AI is Changing Micro-influencer Content
This week, new data from Statusphere reveals a shift in how micro-influencer content is being treated and how AI is changing the way brands are using that content. This week, Klaviyo said its AI solution is closing the traditional gap between…
How AI Is Disrupting the Real Estate Industry: From Listings to Lifestyle Decisions
Real estate has always moved at the pace of people, paperwork, and trust. But in the last few years, artificial intelligence (AI) has started to change the rhythm. From how homes are priced to how buyers tour properties, AI is reshaping…
In 2016 roughly 45 out of every 100 Google searches sent someone to a website, and by the first four months of 2026 that number had fallen to 32, a loss of 13 clicks per hundred that happened quietly enough that most marketing dashboards are still measuring the channel as though it hadn't
Tension: Google now sends 32 out of every 100 searches to the open web, down from 45 a decade ago, and the gap keeps widening Noise: This has been filed as an AI story, obscuring that the pattern of Google retaining more search traffic with each…
UnitedHealth Group: The Turnaround Continues Into The Q2 Report (NYSE:UNH)
UnitedHealth Group is reiterated as a buy, with a raised price target near $460, reflecting improved earnings guidance and operational turnaround. Q1 results beat expectations, with non-GAAP EPS of $7.23 and revenue of $111.7B, prompting an FY 2026…
Bay Leaf Digital Earns HubSpot Software Industry Specialist Badge
GRAPEVINE, Texas, July 2, 2026 (SEND2PRESS NEWSWIRE) — Bay Leaf Digital, a B2B SaaS marketing agency headquartered in Texas today announced it has earned the HubSpot Software Industry Specialist badge, a selective and verified designation…
Tales From the Beat: Episode 141 - Lee Gordon
Lee Gordon, chief communications and government affairs officer at recreational marine leader Brunswick Corp. and host/journalist Ed Garsten discuss Brunswick's new AutoCaptain autonomous docking system, how the company is approaching the media…
The Rise of Voice Commerce and Smart Assistants: How Audio Becomes the New Checkout
Voice commerce is no longer a futuristic concept—it is quickly becoming a practical way for consumers to discover products, compare options, and place orders. As smart assistants become more accurate, more integrated, and more…
E-commerce Writing Services for High-Performing Category Pages
Suppose you are searching for “gold mangalsutras” and landing on a well-organised page that instantly helps you compare designs and make the right choice. That's the power of effective category page content, which can only be created…
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