Marketing Industry News

A collection of Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

forbes.com - Tyler Jordan - How To Choose A SaaS Performance Marketing Agency
How To Choose A SaaS Performance Marketing Agency
Forbes

Tyler Jordan, CEO, Jordan Digital Marketing. Hiring a performance marketing agency is one of the highest-leverage decisions a software-as-a-service (SaaS) company can make during a growth phase, and it's also one of the easiest to get wrong. (I say…

forbes.com - Priya Gill - Your Customer Has Already Gamed Your Marketing Strategy
Your Customer Has Already Gamed Your Marketing Strategy
Forbes

Priya Gill is the Chief Marketing Officer of Iterable. Marketing teams are doing more than they ever have—more campaigns, more channels, more content, more data—but for most CMOs I talk to, performance isn't moving in the same…

forbes.com - Sergio Alvarez - Why The AI Era Demands A More Unified Marketing Strategy
Why The AI Era Demands A More Unified Marketing Strategy
Forbes

Sergio Alvarez is a performance marketing expert, digital attribution leader and CEO and founder of Ai Media Group. For much of the last 20 years, marketing became increasingly specialized. Search became SEO. Display advertising evolved into paid…

forbes.com - Gregg Mojica - Accounting Doesn't Have A Marketing Problem-It Has A Work Problem
Accounting Doesn't Have A Marketing Problem-It Has A Work Problem
Forbes

Gregg Mojica is Founder & CEO at Kinter.ai. The accounting profession is short on people (paywall), and it knows it. So, the profession is doing what struggling categories do. It's trying to fix its image. A recent Journal of Accountancy piece lays…

forbes.com - Elaine Pofeldt - This eBay Alum Built A One-Person Marketing Agency With 35 AI Agents
This eBay Alum Built A One-Person Marketing Agency With 35 AI Agents
Forbes

Linara Bozieva runs her marketing agency with 35 AI agents. Linara Bozieva built her fast-growing, one-person marketing agency that relies on a team of 35 specialized AI agents. A former senior industry analyst in Big Tech is the founder of…

forbes.com - Neerav Vyas - The 800-Millisecond Question Your Marketing Stack Can't Answer
The 800-Millisecond Question Your Marketing Stack Can't Answer
Forbes

Neerav Vyas is Vice President at Capgemini for Customer First: Data & AI and a two-time finalist for the AIconics AI Innovator of the year. Somewhere in your funnel right now, a customer is asking your brand a question. She isn't filling out a form…

forbes.com - Kelly Hopping - ​Signals Alone Won't Save Your Go-To-Market Strategy
​Signals Alone Won't Save Your Go-To-Market Strategy
Forbes

Kelly Hopping is the Chief Marketing Officer (CMO) at 6sense. ​B2B go-to-market teams have spent years trying to see buyers earlier, and now we can. We can detect website visits, job changes, intent spikes, technology installs, product…

globenewswire.com - Admiral Markets AS - Changes in the Management and Supervisory Boards of Admiral Markets AS and amendments to the Articles of Association
Changes in the Management and Supervisory Boards of Admiral Markets AS and amendments to the Articles of Association
GlobeNewswire

By resolution of the sole shareholder of Admiral Markets AS, Olga Senjuškina was appointed as a member of the Supervisory Board of the Company for a five-year term, effective from 13 August 2026. Olga Senjuškina joined Admirals in 2014…

mirror.co.uk - Jordan Lloyd Beck - Shopkeeper gobsmacked as Alice Cooper makes unexpected appearance at market
Shopkeeper gobsmacked as Alice Cooper makes unexpected appearance at market
Daily Mirror

Alice Cooper left a local shopkeeper stunned when he wandered into her small store in Scarborough. The rock music legend, 78, was in the seaside town of Scarborough in North Yorkshire, where he was set to play to thousands of Hollywood Vampires…

globenewswire.com - Royal UNIBREW A/S - Interim Report H1 2026 - Profitable growth and market share gains
Interim Report H1 2026 - Profitable growth and market share gains
GlobeNewswire

COMPANY ANNOUNCEMENT NO 43/2026 - August 17, 2026 Net revenue growth of 4% (underlying) and continued market share gains Growth lead by own brands EBIT growth of 7% and 80bps margin expansion 10.7% EPS growth Cash flow for H1 2026 in line with our…

forbes.com - Andrew Zhyvolovych - Why Mid-Market Companies Are Rethinking Procurement Before Scaling AI
Why Mid-Market Companies Are Rethinking Procurement Before Scaling AI
Forbes

Andrew Zhyvolovych, CEO & co-founder of Precoro, helps companies centralize procurement, improve visibility and gain control before payment. ​Procurement seems like the perfect function for artificial intelligence (AI). The technology…

businessinsider.com - Jennifer Sor - Leon Cooperman sees a US recession and stock market drop coming in 2027
Leon Cooperman sees a US recession and stock market drop coming in 2027
Business Insider

Leon Cooperman is back with another warning for investors. The billionaire investor and former Goldman Sachs CEO laid out a troubling outlook for the US economy and markets this week, predicting the US economy could tip into a recession sometime…

jpost.com - DOR OFFIR - Doubled in one month: The trend shaking up the stock market
Doubled in one month: The trend shaking up the stock market
The Jerusalem Post

For decades, the path to investing in stocks barely changed. You open an investment account at a bank or investment house, deposit money, wait for trading hours, and buy a stock through the exchange. Now, the crypto industry is trying to build…

forbes.com - Thomas Coughlin - 2026 FMS Shows Storage And Memory Market Continued Growth
2026 FMS Shows Storage And Memory Market Continued Growth
Forbes

This is the first of our articles on the 2026 Future of Memory and Storage (FMS) Conference. This article will give some observations on the general market for storage and memory technologies based upon FMS and other recent information. Of course…

independent.co.uk - J.R. Duren - The US housing market right now is in favor of buyers
The US housing market right now is in favor of buyers
The Independent

Homebuyers are leaving the U.S. housing market at a record pace, according to a new study. Nationally, sellers outnumbered homebuyers by nearly 52 percent in July, and the number of buyers fell to a record low, new data from housing marketplace…

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