Marketing Industry News
A collection of Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
As Gen Alpha Reshapes Marketing, Brands Are Missing The Opportunity
Jacquelyn LaMar Berney is President of VI Marketing and Branding, an independent agency known for delivering behavior-changing campaigns. The oldest members of Generation-Alpha turn 16 this year. While brands are still drafting “future…
Scammer impersonates Farnham Christmas Market organisers
A scammer is contacting traders and purporting to take bookings for a Christmas market, according to a town council. Prospective stall holders reported being contacted and invited to apply for a pitch at Farnham Christmas Market in Surrey. But…
Bilston market's all-day alcohol plan scaled back
A plan to sell alcohol during events at a market has been scaled back amid concerns over possible disorder. City of Wolverhampton Council applied to change its licence for the newly revamped Bilston Market to allow the all-day sale of alcohol from…
Toyota's car sales decline for seventh month as Chinese market favors EVs
Toyota Motor's car sales fell again last month due to a prolonged slump in China, where legacy brands are grappling with mounting competition from fast-moving local manufacturers of electric vehicles. Toyota- and Lexus-brand sales cratered 23% in…
Bangkok locals create floating market during floods in Thailand
Locals in Bangkok have transformed a flooded street in front of a shopping mall into a temporary floating market during flooding in the city. Bangkok was declared a disaster-affected zone after continuous heavy rains caused widespread flooding in…
Bangkok locals create floating market during floods in Thailand
Watch: Bangkok locals create floating market during floods Locals in Bangkok have transformed a flooded street in front of a shopping mall into a temporary floating market during flooding in the city. Bangkok was declared a disaster-affected zone…
13 Effective Marketing Strategies For Engaging Younger Consumers
Younger consumers are discovering, evaluating and engaging with brands differently than past generations. Social platforms, creators, online communities and emerging AI-driven search are creating new opportunities for brands to build meaningful…
What Private Funds Get Wrong About Digital Marketing Compliance
Ramesh Tambe is Founder & CEO of Orion Digital, helping private fund managers and real estate professionals grow through digital strategy. When I speak with private fund managers and real estate operators, I often notice a common misconception…
Dates announced for Birmingham's Frankfurt Christmas Market
The dates have been announced for Birmingham's Frankfurt Christmas Market - with organisers also revealing the layout will be different this year. The market will run for seven weeks, opening on 5 November to Christmas Eve. But for 2026, there will…
Capital Markets Day sets out growth drivers underpinning medium-term ambition
Capital Markets Day sets out growth drivers underpinning medium-term ambition PayPoint Plc, the UK-listed technology, payments and services business, is today hosting a Capital Markets Day for analysts and institutional investors at Investec's…
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The Old Playbook Is Dead: Performance Marketing in the Age of AI
The ideal performance marketer was part spreadsheet monk, part creative detective. They lived inside Meta Ads Manager, argued with Google's Smart Bidding, manually rotated creatives, and nursed A/B tests through three-week cycles. They were expert…
The bond market has outgrown the banks
The bond market is today by far the biggest, broadest, and most important part of the global financial system. By the middle of 2025, there were at least $188 trillion worth of bonds outstanding, according to the Bank for International Settlements.
Invitation to Trifork's Capital Markets Day on 11 December 2026
Invitation to Trifork's Capital Markets Day on 11 December 2026 Trifork is pleased to invite investors, analysts, and media representatives to a Capital Markets Day in Copenhagen on 11 December 2026. The Capital Markets Day will provide new and…
Stock markets tumble in early trade
Equity benchmark indices Sensex and Nifty tumbled in early trade on Tuesday as elevated crude oil prices due to uncertainty over the West Asia situation and foreign fund outflows weighed on investors' sentiment. The 30-share BSE Sensex dropped 503…
AI Market Growth: Bain & Company Predicts $6 Trillion Annual Value By 2031
A new report from Bain & Company reveals the global Artificial Intelligence market must expand to an astounding USD 6 trillion annually by 2031, driven by unprecedented infrastructure investments and a critical need for innovative revenue streams…
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