Marketing Industry News
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7 Content Marketing Trends to Watch Out for in 2020
There is no doubting the effectiveness of quality content in driving more clicks — regardless of what your niche is. Nonetheless, since 90% (demandmetrics dot com) of all organizations leverage content in their marketing efforts, producing…
Gun Dealers Rack Up Profits By Marketing To Right-Wing Extremist 'Boogaloo Bois'
Like most far-right “movements,” the so-called “Boogaloo” cult —with its built-in fetishes around guns, body armor, banners, patches, T-shirts and assorted accoutrements—is also simultaneously a big…
6 Facebook Ad Mistakes That Can Sink Your Marketing Budget (and How to Avoid Them)
Facebook ads can be a great promotional option, and can provide significant benefits, with respect to both increasing brand awareness and boosting sales. But not all Facebook ad campaigns are created equal. Often, even a seemingly simple oversight…
How Covid-19 has redefined modern marketing
Every CEO and entrepreneur across the globe is burning the midnight oil to fine-tune the marketing strategy that could probably help them to stay afloat in the post- Covid era. The pandemic has completely redefined modern marketing and it has…
Communicating and Marketing Your School's Opening Plan
It's hard to believe that it is already July. In just a few shorts weeks, schools will begin to re-open next month for the 2020-21 school year. Never before in our lifetime have we experienced so much uncertainty over a new school year as a result…
Social Media Marketing with no Budget - Possible?
S ocial media can help you get the word out. However, competition is tough here. Both small and big businesses are using it to reach their potential clients and existing customers. The good thing is that social media marketing doesn't require huge…
Springfield Livestock Marketing Center feeder cattle sales summary
Springfield Livestock Marketing Center, Springfield, Missouri, reported receipts of 1,663 head of feeder cattle selling on June 24, compared to 1,563 head on June 17 and 1,392 head a year ago, according to the USDA-Missouri Department of…
NEW PATIENT MARKETING: 'How Two Tree Companies and a Pizza place figured out something Doctors didn't.'
It is fascinating when you look at the parallel of two rising trends in private and subscription-based medicine. Number one, how many business courses and hours Physicians take in medical school and second, where does a Physician get their business…
Facial Recognition Market Growth Predicted at 18% Till 2026: Global Market Insights, Inc.
SELBYVILLE, Del., July 5, 2020 (Newswire.com) - According to the latest report “Facial Recognition Market by Component (Software [2D Facial Recognition, 3D Facial Recognition, Facial Analytics], Service), Application (Criminal Investigation…
Marketing in times of Covid-19: How do we Adapt & Review KPIs by Micro Focus' Sandra Skairjeh
CMOs are accustomed to keeping pace with the latest developments, but the COVID-19 pandemic is a continually evolving crisis, unlike any other that marketers have had to contend with, in recent memory. As a contemporary marketer dealing with this…
Unilever chooses Alibaba Cloud solutions to bring marketing game to new heights
Alibaba Cloud has partnered with Unilever, a multinational consumer goods company, to enable next-generation digital marketing campaigns for the company. Through the partnership, Unilever will utilise Alibaba Cloud's artificial intelligence (AI)…
Does the Human Touch + AI = The Future of Work?
There's no doubt, AI certainly has its place. And most business leaders agree that AI is important to the future success of their company. A recent survey found CEOs believe the benefits of AI include creating better efficiencies (62 percent)…
Coronavirus causes automakers to rethink debuts of Ford Bronco, GMC Hummer EV and others
Published Sun, Jul 5 2020 10:54 AM EDT Automakers are scrambling to decide how and when to launch highly-anticipated products this year following the cancellation of auto shows and other events. The cancellations have created a backlog of products…
The Metaverse Is Coming & It's A Very Big Deal
Imagine walking down the street. Suddenly, you think of a product you need. Immediately next to you, a vending machine appears, filled with the product and variations you were thinking of. You stop, pick an item from the vending machine, it's…
How Netflix Beat Hollywood to a Generation of Black Content
The Black documentarian Stanley Nelson says his phone has been “ringing off the hook” as America is looking again at racism and the Black experience. Justin Simien, the creator of “Dear White People,” says the reactions…
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