Marketing Industry News
A collection of Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
What Are the Chances: The Unlikely Mainstreaming of Prediction Markets
The prediction markets were nearly certain: Francesca Hong would win Wisconsin's Democratic primary for governor on Aug. 11. Polymarket put the upstart's chances at 96%; Kalshi was only slightly less sure at 95.5%. Then the votes came in. Milwaukee…
Midyear Marketing: Stop Reporting And Start Reallocating
Adam Ortman is CEO and founder of Kinetic319, a leading marketing agency rooted in cutting-edge strategy and consumer psychology. For years, I've watched marketers treat the middle of the year like a retrospective. The teams gather their…
Four Forces Making Audience Intelligence Essential To Modern Marketing
Paula Chiocchi, CEO, Outward Media, is a marketing data innovator who connects brands and agencies with verified B2B2C audiences at scale. Audience information now flows through nearly every system and function across the modern enterprise…
10,000 Marketing Jobs Are Gone And AI Agents Took Them
10,000 marketing jobs are gone and AI agents took them Experienced team members manage the agents the way they once managed trainees. Entry-level marketing jobs won't be needed much longer, and it is happening in public, in the accounts of the…
12 Ways To Use Short-Form Video To Strengthen Recruitment Marketing
For today's top talent, job descriptions alone don't help them decide where they want to work. They're researching company culture, employee experiences and workplace expectations across social media and other online channels before they ever…
New paving laid in latest phase of Leicester Market revamp
New paving is being laid in the latest phase of a major revamp of Leicester Market. City council officials said porphyry flagstones were now being put in place as part of the £9.4m project. Officials said they were pressing on with the scheme…
Commodity Markets May Unlock Trillions In AI Infrastructure Investment
Tom Traugott, SVP of Emerging Technologies at EdgeCore Digital Infrastructure. The artificial intelligence buildout is on track to cross $1 trillion in annual investment by 2027, with no credible sign of contraction. The record-setting…
The 17th Century Home Of Four Doges Of Venice Finally Comes To Market
Early morning on the Grand Canal, Venice. So early the gondoliers are all al caffè. The Dandolo family was present at the origins of Venice and played a presiding role as the republic's early history took shape. But the lineage really starts…
Why Open Source Could Be Tech's Biggest Go-To-Market Advantage
Kevin Cochrane is the CMO of Vultr, the world's largest privately held cloud infrastructure company. Underlying the hype cycle and the headlines, the true force mainstreaming AI is the open-source community. Consider the overnight…
Concert and sports demand fuels summer ticket market in HK
The excitement of high-profile sporting events and major chart-topping concerts continues to fuel Hong Kong's live entertainment market, carrying strong momentum through the summer season. SCROLL TO CONTINUE WITH CONTENT Highlighting this trend…
The Humanoid Robot Games Events Are A Market Map
Beijing's second World Humanoid Robot Games opens August 22 with 2,056 robots from 666 teams. When the second World Humanoid Robot Games opens at Beijing's National Speed Skating Oval on August 22, the headline numbers will be about scale. The…
Why is the Trump administration causing turmoil in the bond markets? | Richard Partington
As yields are dragged higher in the UK, Europe and Japan, the impact for consumers and businesses will be far-reaching Government borrowing costs around the world have surged to the highest levels in decades amid growing fears over US bond market…
Prediction Markets Are Turning Fake Election Polls Into a Real Threat
In late July, as Americans were preparing for another round of high-stakes midterm primaries, top elections officials were on a webinar, warning about the dangers of prediction markets — specifically how both Kalshi and Polymarket are ripe…
Huddersfield market: Traders and shoppers review temporary site
Market traders in Huddersfield are selling their wares from a temporary structure while their Grade II*-listed home undergoes a £16.5m overhaul. People on social media have likened the interim site to a 'cowshed' - but what do shoppers and…
Vylor Offers High-Grade Debt in Market's Latest Pre-Spinoff Deal
Vylor Inc. is offering investment-grade bonds that will help finance a payout to parent Corteva Inc. as a spinoff of the seed company nears. The debt sale involves five- and 10-year notes, according to a person familiar with the matter. Initial…
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