Marketing Industry News
A collection of Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Britain's many barbershops are the market in action
To explain the death of the British high street, I need to tell you about Kathy McCauslin-Cadieux. She ran a boutique in Pennsylvania for 29 years. At its peak, the business grossed $1.5m a year and employed 25 women. Her customers, or…
The Perception Gap That Loyalty Marketers Keep Inheriting
Zsuzsa Kecsmar is the Chief Strategy Officer & Co-founder of Antavo AI Loyalty Cloud, a top loyalty technology vendor. Here's a fun little exercise: Before your next CX presentation, ask the executives sitting around the table whether their…
New Jersey asks Supreme Court to review prediction market dispute
New Jersey asked the Supreme Court on Wednesday to weigh in on a growing legal battle between prediction markets and states over who has the authority to regulate the platforms. It marks the first time that the dispute, which has resulted in…
Temperature check: alarm as prediction markets lean into weather and climate bets
Online prediction markets, saturated by money staked on sport, crypto and politics, have now set their sights on a promising new area of growth: betting on the future livability of the planet itself. The rise of gamified predictions on the…
Why Storytelling Is A Leadership Skill, Not A Marketing Skill
Bryan Adams, Founder & CEO of Happydance, TEDX speaker and author of Sell The Truth. When I spoke with author and journalist Cal Fussman on my podcast, he told me about when he was granted an interview with Mikhail Gorbachev. He had…
How To Read Market Cycles Before The Headlines Catch Up
Thomas Hartmann is the CEO of Hartmann Kapital GmbH. After more than 25 years in the markets, one lesson has proved more consistent than almost any other: Price changes first, and the explanation usually comes later.. By the time a shift in market…
Bull or bear market? AI spurs rethink of traditional market measures
By Johann M Cherian and Niket Nishant Sept 2 (Reuters) - Everyone knows Wall Street calls a 20% drop in a major index a bear market. But what do you call it when the index posts big gains and losses practically every day and is still way up…
Don't blame free markets for populist failures
American households are feeling real economic pain. Mortgage rates remain elevated, filling a gas tank can easily cost $100, and grocery bills continue to strain family budgets. But the diagnosis dominating today's political discourse is…
Prediction market profits are corrupting America, one public figure at a time
Kalshi's decision this week to issue its first lifetime betting ban to disgraced former Rep. George Santos (R-N.Y.) is one more sad reminder that the surging prediction market is working hand in glove with our country's public servants. Santos's…
How To Turn A Digital Marketing Audit Into A Strategic Growth Road Map
James Fratzke, Founding Partner at Fratzke, a strategic agency that helps mid-market and enterprise brands spark growth. Marketing leaders have more performance data at their fingertips than ever before. Website analytics, paid media…
Adobe acquires Indian market intelligence startup Rilo
Adobe has acquired India-based marketing intelligence startup Rilo in a deal involving licensing and team acquisition, TechCrunch learned and the company confirmed. This is Adobe's second acquisition from India after it bought video platform…
Here are the next key thresholds for investors to watch in the US bond market
September has been tumultuous for markets and it's only two days into the month. The bond market is the culprit behind the latest volatility, specifically a surge in global bond yields that's got investors on edge about what fixed income is saying…
Three things to watch in the US housing market this September
Another tough month for the U.S. housing market has come to an end, marked by weeks of shrinking demand and rising borrowing costs, but experts are still holding out hope that things might take a turn for the better in September. Either that, or…
What's Moving Markets Today?
Bonds, treasuries and a global selloff: The bond market is dramatic again today. And it's global. Japanese 10-year yields reached 30-year highs. German 10-year yields neared 15-year highs. The 10-year Treasury yield hit its highest level since 2023…
What Makes Robinhood Markets (HOOD) as an Attractive Bet?
Artisan Partners, an investment management company, released its second-quarter 2026 investor commentary for the 'Artisan Global Opportunities Strategy'. The letter can be downloaded here. Global equities rebounded sharply during the quarter, with…
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