Digital Marketing Industry News
A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
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Five healthcare marketing trends that will define 2026 in India
India's healthcare market is experiencing unprecedented growth, but the real story isn't the size—it's how dramatically consumer behaviour is shifting. Here are five trends reshaping how healthcare brands must connect with Indian audiences…
Full list of 250 businesses now offering four-day working week with full pay
More than 250 firms now offer a four-day week working week for full pay, new figures by a leading campaign group reveal. Last year saw 53 newly accredited organisations permanently adopt a four-day week, according to the 4 Day Week Foundation. It…
45 Best Subreddits For Marketing & SEO Professionals
Over the last few years, Reddit has risen in influence to be a social channel that Google elevated in it's search engine results for it's user-generated content and also a source of valuable reviews for users. Reddit is constructed as a network of…
In Season Four, 'Industry' Evolves While Still Playing to Its Strengths
Ahead of its season four premiere, I spent the entire week watching all three seasons of HBO's Industry for the first time. It's the perfect cross between Succession and Euphoria (if it was well written and every single character was sexually…
AI could be an entry-level job killer - or Gen Z's ticket to advancement
As the first cohort to enter the workforce with AI tools at the ready, many Gen Zers are torn. Some 68% of these young professionals are anxious about AI automation, while 58% use AI tools at least three to four times a week, according to new…
Apple accuses Europe of 'delay tactics' following alternative app store collapse
Following the shutdown of an alternative app store, Apple has accused the European Commission (EC) of using “political delay tactics” as an excuse to probe and fine the company, Bloomberg reported. Apple issued the statement…
Full list of UK companies working four day weeks as 53 new firms join
MORE than 50 organisations employing over 1,400 workers moved to a four-day working week in 2025, according to new figures. The 4 Day Week Foundation said the total number of workers on a four-day week is now more than 6,000 at 253 accredited…
MAFS bride Carina Mirabile drops bombshell about her love life
Have YOU got a story? Email tips@dailymail.com.au Married At First Sight bride Carina Mirabile has responded to rumours she is dating a high-profile NFL player, following her split from her TV ex-husband Paul Antoine last year. The 31-year-old…
Google outlines risks of exposing its search index, rankings, and live results
Google's head of Search warned a federal court that forcing the company to share its search index, ranking data, and live results with competitors would cause “immediate and irreparable harm” to Google, its users, and the open web.
Google: Forced syndication would permanently expose its ad systems
Google is asking a federal judge to pause enforcement of DOJ antitrust remedies, arguing that mandatory search and ad syndication would expose its proprietary technology and harm advertisers. The argument appears in a new affidavit from Jesse…
Google adds cross-campaign testing with new Mix Experiments beta
Google is rolling out Campaign Mix Experiments (beta), a new testing framework that lets advertisers experiment across multiple campaign types, budgets, and settings within a single, unified experiment. Advertisers can create up to five experiment…
Google's Demand Gen gets more shoppable - and more measurable
Google is pushing more Demand Gen features (boosting shoppable and travel ads) into general availability, expanding its role as a full-funnel performance channel that blends discovery, video, and commerce across YouTube and Google surfaces.
What the Agentic Web Means for Brands
OpenAI's recent launch of Atlas marks a pivotal moment for digital marketing, and for the evolution of the internet itself. Atlas showcases the rise of the agentic web, an internet in which AI completes tasks on users' behalf and actively…
A Danish U.S. boycott app increased users 1,400% as Trump resurrected Greenland acquisition at Davos
President Donald Trump's push to bring Greenland under U.S. control has triggered a backlash in Denmark, boosting user numbers for a U.S. product boycott app by 1,400%. As Trump revived the idea of acquiring Greenland, Made O'Meter, available on…
Building The World Through Technology At Caterpillar
Caterpillar earth moving equipment is displayed at Patten Industries in Elmhurst, Illinois. Caterpillar has long been synonymous with the machines that build, mine and power the world. With $64.8 billion in revenue in 2024, the company operates in…
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