Digital Marketing Industry News
A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

The Top Reasons To Invest In Digital Marketing This Year & Always.
It's time for your business to start moving away from the older traditional methods of marketing. You may have thought these methods were effective in the past but spending money on advertising in newspapers, television and using telemarketing is…

Sony Pictures Names Pixar Vet Michael Agulnek EVP Global Publicity; Rose Phillips Promoted To EVP Global Digital Marketing & Social Media
EXCLUSIVE: Former Disney/Pixar veteran Michael Agulnek has joined Sony Pictures as EVP Global Publicity, where he will report to Danielle Misher, Co-Head of Theatrical Marketing. In addition, Rose Phillips has been promoted to EVP Global Digital…

How Gen Z's digital communities are shaping the future of brand marketing
A scrolling cascade of celebrity look-alike contests, mouth-taping hacks, Rhode glazing milk and voice training coaches. Welcome to Gen Z's third space. It's random yet familiar, chaotic yet curated. It's a digital world where relationships are…

Wintermute Trading, World's Leading Digital Asset Market Maker, Plans US Expansion and New Products After Tencent Funding - 'The Defiant'
Wintermute is planning to expand its operations in the United States…

Mapping Customer Relationship Management Research in Higher Education: Trends and Future Directions
Customer relationship management (CRM) is a strategic system used by higher education institutions (HEIs) to manage student relationships throughout their academic journey, from recruitment to alumni engagement. CRM allows institutions to…

Mastercard's Middle-Market Play Uses Digital Innovation to Bridge Finance Gaps
The middle market continues to draw the attention of payments and banking companies, with Mastercard announcing a package of digital and financial management tools aimed at that segment on Tuesday (Feb. 18). Called the Mastercard Mid-Market…

Asian markets swing as traders assess latest tariffs volley
Asian markets were mixed Wednesday after President Donald Trump broadened his tariff threats, while traders were also assessing the geopolitical outlook after the first high-level official US-Russia talks since the invasion of Ukraine. Regional…

How to integrate SEO into your broader marketing strategy
With AI-driven search results, increasing zero-click searches, and more competition for user attention, ranking on Google is tougher than ever. But search is still a major traffic driver – if you adapt. Treat SEO as part of a broader…
Nexus International's Revenue Hits $400M in 2024, Forecasts $1.45B Growth by 2025
Gurhan Kiziloz is a prominent entrepreneur known for his strategic vision and resilience in the face of industry challenges. Starting with his fintech startup, Lanistar, Kiziloz navigated through significant regulatory scrutiny to establish himself…

Sales & Marketing Thought Leaders to Follow in 2025
Success in sales and marketing isn't just about keeping up—it's about staying ahead. As new technologies, customer behaviors, and business strategies reshape the landscape, learning from industry trailblazers can give you the competitive…
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94% of B2B marketers in India see AI boosting ROI despite challenges: LinkedIn
Nearly half of B2B marketers in India must justify marketing spend to C-suite executives every month, according to new research from LinkedIn. The study also found that 89% of B2B marketers struggle to measure the long-term impact of campaigns as…

Explosion kills 2, injures dozens in Zamfara market
Legit.ng journalist Adekunle Dada has over 7 years of experience covering metro, government policy, and international events Zamfara state - A gunpowder explosion has killed two persons and injured dozen of people at the Talata Mafara weekly market…

New Fintech App 'Trevi' Enters Egyptian Market With Vision to Transform Digital Financial Landscape
Trevi, a newly launched e-payment and loyalty app, is set to transform Egypt's digital financial landscape with seamless, secure, and rewarding transactions. As the demand for digital financial services grows, Trevi reinforces the government's…
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Django Digital invests in creative agency Extra
Django, an integrated digital marketing agency based in Mumbai, announced its partnership with Extra, a creative agency specialising in branding, video production, art direction, and social media marketing. This partnership is a step in Extra's…

'Too fine': Young lady trends over her handwriting that is like computer font
A Nigerian lady has become a viral sensation on social media after she displayed her handwritten note She shared her handwriting note while jumping on an X (formerly Twitter) trend involving artists showcasing their handwritings Many people were…
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