Digital Marketing Industry News

A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

afaqs.com - afaqs! news bureau - Miniklub's latest campaign unveils 'The Happy Parenting Strategy
Miniklub's latest campaign unveils 'The Happy Parenting Strategy
afaqs!

Miniklub has launched a new digital film titled ‘The Happy Parenting Strategy', created in collaboration with integrated creative and digital marketing agency Social Panga. The campaign focuses on contemporary parenting, with particular…

forbes.com - Jade Bartholomew - What A Mess These Marketing Acronyms Have Become
What A Mess These Marketing Acronyms Have Become
Forbes

Jade Bartholomew, founder & director at Sierra Six Media, a digital marketing agency specialising in SEO, PPC and AI-led ecommerce strategy. Marketing has always loved a shortcut. Give the industry a new trend, a new interface or a new behavioral…

searchengineland.com - Claire Brain - How to use AI to diagnose and improve search intent alignment
How to use AI to diagnose and improve search intent alignment
Search Engine Land

Pages on your website can be well written, well laid out, supported by backlinks, and even meet E-E-A-T expectations – yet still fail to rank. While there are many possible explanations, one common issue is a misalignment with search intent…

coinpedia.org - Sohrab Khawas - Coinbase Sues US States in Prediction Market Dispute
Coinbase Sues US States in Prediction Market Dispute
Coinpedia Fintech News

Coinbase Global Inc. sued Michigan, Illinois, and Connecticut, challenging their attempts to regulate prediction markets as gambling. The crypto giant argues that only the CFTC has exclusive jurisdiction over these event contracts. This comes after…

decrypt.co - Akash Girimath - Digital Asset Treasuries Draw In $2.6B Amid Crypto Market Uncertainty
Digital Asset Treasuries Draw In $2.6B Amid Crypto Market Uncertainty
Decrypt

Digital asset treasuries have recorded their strongest streak of inflows in seven weeks, notching over $2.6 billion in institutional capital inflows despite broad crypto market uncertainty. These treasuries saw $1.36 billion in net inflows between…

entrepreneur.com - Al Sefati - Why Your Current Marketing Strategy Won't Hold Up in 2026
Why Your Current Marketing Strategy Won't Hold Up in 2026
Entrepreneur

Digital marketing is shifting from keywords to intent. People now discover brands through AI tools, social platforms and video — not just Google. In 2026, companies must align brand presence, media efficiency and full-funnel performance…

businessinsider.com - Jennifer Sor - CPI just knocked down a key hurdle for markets, and stocks are rallying
CPI just knocked down a key hurdle for markets, and stocks are rallying
Business Insider

Stock investors got two pieces of good news on Thursday. US stocks jumped as investors took in a cooler-than-expected inflation report, bolstering confidence in the economy and lifting hopes that the Fed will continue its rate-cutting cycle heading…

gamesindustry.biz - Isabel Davies - 2025 was a year of legal disruption for the games industry | Year in Review
2025 was a year of legal disruption for the games industry | Year in Review
GamesIndustry.biz

2025 felt like a year where legal stories dominated industry headlines nearly as much as the games themselves. Patent litigation over game mechanics, (unusually) public disputes over contested earn-out payments, and the busting open of the mobile…

princeton.edu - Mihir Kshirsagar - AI Chip Lifespans: A Note on the Secondary Market - CITP Blog
AI Chip Lifespans: A Note on the Secondary Market - CITP Blog
Princeton University

Two months ago, I wrote about the competition concerns with the GenAI infrastructure boom. One of my provocative claims was that the lifespan of the chips may be significantly shorter than the accounting treatment given to them. Others like David…

nasa.gov - Jared Isaacman
Jared Isaacman
NASA

Jared “Rook” Isaacman is the 15th Administrator of the National Aeronautics and Space Administration. Isaacman grew up in New Jersey as the youngest of the four children of Donald and Sandra Marie Isaacman. Fascinated by aviation and…

fastcompany.com - Jennifer Mattson - BTC price update: Bitcoin, crypto market could plummet again on 'Witching Friday.' Here's why
BTC price update: Bitcoin, crypto market could plummet again on 'Witching Friday.' Here's why
Fast Company

Bitcoin investors are bracing for “Witching Friday” tomorrow, December 18, when billions of options are due to expire—making for what could be a highly volatile, roller-coaster ride at the end of the week for the markets. Some…

searchengineland.com - Danny Goodwin - AI Overview fan-out rankings boost citation odds by 161%: Study
AI Overview fan-out rankings boost citation odds by 161%: Study
Search Engine Land

Pages that rank for Google's AI Overview “fan-out” queries are much more likely to be cited than those that rank only for the main search query, according to data from Surfer SEO. An analysis of 10,000 keywords found a strong…

forbes.com - Dmitrii Khasanov - AI's Impact On Jobs: Risks, Opportunities And The Path Ahead
AI's Impact On Jobs: Risks, Opportunities And The Path Ahead
Forbes

Dmitrii Khasanov is an angel investor, digital marketing expert and founder of Arrow Stars. The rapid advance of artificial intelligence has revived an old debate: Will automation destroy more jobs than it creates or trigger a productivity boom…

washingtonexaminer.com - Matt Mowers - The EU bureaucracy is declaring war on US business
The EU bureaucracy is declaring war on US business
Washington Examiner

The most egregious example of this overreach is the EU's transparently political vendetta against Elon Musk and his social media platform X. Under the banner of the Digital Services Act, European commissars are attempting to act as the world's…

searchengineland.com - Anu Adegbola - Google adds location targeting controls to Demand Gen campaigns
Google adds location targeting controls to Demand Gen campaigns
Search Engine Land

Google Ads is rolling out new location targeting options for Demand Gen campaigns, matching the controls already available in Search. What's new. You can choose between Presence or interest and Presence when setting up Demand Gen campaigns. The…

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