Digital Marketing Industry News
A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
ChatGPT Ads Just Changed The Rules Of Marketing Forever
Digital marketing commerce online sale concept, Businesswoman using laptop with Ads dashboard digital marketing strategy analysis for branding. The last twenty years have defined the digital advertising model for small business owners as follows:…
Google research points to a post-query future for search intent
Google is working toward a future where it understands what you want before you ever type a search. Now Google is pushing that thinking onto the device itself, using small AI models that perform nearly as well as much larger ones. What's happening.
South Plains Financial targets mid- to high single-digit loan growth for 2026 while advancing Houston market expansion (NASDAQ:SPFI)
Earnings Call Insights: South Plains Financial (SPFI) Q4 2025 Curtis Griffith, Chairman & CEO, highlighted a 17.8% increase in diluted earnings per share for the full year, loan growth in line with guidance, 33 basis points of net interest margin…
What the CLARITY Act Is Actually Trying to Clarify in Crypto Markets
The CLARITY Act aims to address years of regulatory uncertainty with a structured framework that clearly defines digital assets, intermediary roles and disclosure obligations. It places most spot trading of qualifying tokens under CFTC oversight…
ChatGPT ads come with premium prices - and limited data
OpenAI is pitching premium-priced ads in ChatGPT — with far less data than advertisers are used to getting. What's happening. According to a report, OpenAI is pricing ChatGPT ads at roughly $60 per 1,000 impressions — about three…
Data centers are facing an image problem. The tech industry is spending millions to rebrand them.
With community opposition growing, data center backers are going on a full-scale public relations blitz. Around Christmas in Virginia, which boasts the highest concentration of data centers in the country, one advertisement seemed to air nonstop.
Experience 5.0 and the Future of Human-Centric Customer Experience
Industry 5.0 resets the purpose of technology. Human-centricity, sustainability and resilience replace automation-first thinking, reframing workers and customers as strategic value creators—not costs. Marketing 5.0 supplies the tools, not…
Apple Accuses Europe of Regulatory Delay in App Market Dispute
Apple is escalating its legal dispute with Europe, alleging that its regulatory delay is hurting efforts to support a new app store. The legal showdown follows the shutdown of an alternative app store and centres on how the regions' digital…
Google Ads debuts centralized Experiment Center
Google Ads is rolling out a new Experiment Center, giving advertisers a single place to test, measure, and compare campaign performance. What's new. Google has launched a new help page introducing the Experiment Center, a unified dashboard that…
Experts warn about EU regulations targeting US
The EU justifies the tech laws under “digital sovereignty” but shows an obvious double standard in its implementation, the report suggests. “The European Union is attempting to achieve so-called ‘digital sovereignty' by…
How Later Drove 8M New Orders For Sam's Club Through Creator Media
The most dangerous decision a CMO can make in creator marketing isn't a bold one. It's the safe one that never gets questioned. COMMERCIAL IMAGE - In this photograph taken by AP Images for Sam's Club, Martina McBride, left, receives her Sam's Club…
BMG Promotes Celine Joshua to EVP of Global Marketing & Streaming
Celine Joshua has been elevated to executive vice president of global marketing and streaming at BMG, expanding her leadership across the company's worldwide marketing and DSP operations. In this expanded role, she oversees the strategic alignment…
Davos: AI's Trust Problem Becomes A Competition Problem
Davos has always been a place where big tech sells the future. This year, it feels more like a place where governments, investors and civil society are pricing the conditions under which that future will be allowed to ship. The World Economic…
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Influencer Jensen Savannah Nichol Announces Split from Husband After Almost 10 Years Together
Influencer Jensen Savannah Nichol and her husband Jorge Millares have separated after nearly a decade together Nichol — who maintains a combined following of over 700,000 across TikTok and Instagram for sharing lifestyle content about…
Jefferies sees market structure bill as tokenization inflection point, despite rocky path ahead
By Will Canny, |Edited by Sheldon Reback, Nikhilesh De Jefferies, a Wall Street investment bank, said maturing blockchain infrastructure and incremental regulatory progress are laying the groundwork for a new wave of tokenization by institutions in…
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