Digital Marketing Industry News

A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

forbes.com - Don Dodds - Council Post: Why User Intent And SEO Are So Important To Digital Marketing
Council Post: Why User Intent And SEO Are So Important To Digital Marketing
Forbes

Founder at M16 Marketing and a Forbes Agency Council member. He's a leading marketing technologist on a mission to create success stories. Marketers are always planning their SEO and content strategies to boost their performance in search engines.

euronews.com -  Euronews - Von der Leyen outlines her vision for EU digital market
Von der Leyen outlines her vision for EU digital market
Euronews.com

European Commission President Ursula von der Leyen is expected to announce a new set of rules to govern the EU's digital market. Speaking at the Web Summit, she will open the event and deliver her speech on 'A Europe for everybody', during which…

prweb.com - Content agency N365 Group is scaling up their digital marketing presen
Content agency N365 Group is scaling up their digital marketing presen
PRWeb

Although we already have some clients we've worked with previously, and now are helping to launch in North America, we will now have a bigger focus on the local businesses, say's Jonna Säll, CEO N365 Group has been a market leader in Sweden…

iamceo.co - IAM842- Co-founder Creates Custom Digital Marketing Solutions
IAM842- Co-founder Creates Custom Digital Marketing Solutions
I AM CEO Podcast

Taylor Cacciola is one of the co-founders at Namra Consulting Group – a Boston based digital marketing company that specializes in social media management, marketing, and advertising. At its core – NCG is a marketing consulting firm…

davechaffey.com - What is digital marketing? | Dave Chaffey Digital Marketing
What is digital marketing? | Dave Chaffey Digital Marketing
Digital Business Today

To understand how best to manage digital marketing in a business, it's useful to scope out what digital marketing involves; which activities are required and how they relate to other marketing activities. I've found that without this shared…

adage.com - Why the agency consolidation trend won't end anytime soon
Why the agency consolidation trend won't end anytime soon
Ad Age

Sentimentality aside, these massive combinations appear to be working. In its most recent third-quarter earnings, WPP called out all three merged companies as its “strongest performing.” VMLY&R was cited as its “best-performing…

activerain.com - Joe Manausa - November Contracts Reveal Unseasonably Strong Market
November Contracts Reveal Unseasonably Strong Market
ActiveRain

September through November have seen unseasonably strong buyer activity, though home sales slowed 7% in November when compared to October. Who would have thought this possible when the pandemic came to town in early March? Today's video report…

euractiv.com - Samuel Stolton - Market investigation tool at risk in Commission's digital clampdown
Market investigation tool at risk in Commission's digital clampdown
EURACTIV.com

The European Commission's ‘market investigation tool', expected to feature as part of the upcoming Digital Markets Act, will be scaled-down and its powers limited, after the EU executive's internal review panel raised concerns over its…

bbc.co.uk - Jane Wakefield - Web Summit: Stricter rules for technology companies
Web Summit: Stricter rules for technology companies
BBC

A radical overhaul of how big technology companies are regulated has been announced by the president of the European Commission at Web Summit, which this year is a virtual event. Ursula von der Leyen said the commission would be 'rewriting the…

reuters.com - Reuters Editorial - Pearson appoints UK diplomat as strategy head to build consumer ties
Pearson appoints UK diplomat as strategy head to build consumer ties
Reuters

LONDON (Reuters) - The new boss of Pearson has appointed a British diplomat with links to the United States as head of strategy to further develop its focus on selling educational materials to students directly. Andy Bird, Pearson CEO since Oct.

reuters.com - Sharon Lam - Breakingviews - Healthcare IPO examines value of China's big tech
Breakingviews - Healthcare IPO examines value of China's big tech
Reuters

HONG KONGHONG KONG (Reuters Breakingviews) - JD.com is offering a timely reminder of why big technology firms are valuable to Beijing. The e-commerce giant's healthcare arm has priced shares in its initial public offering at a reasonable 13 times…

ceoworld.biz - CEO Spotlight: Nick Lai - Mastering Digital Age With Malaysia's Best Digital Marketing Agency > CEOWORLD magazine
CEO Spotlight: Nick Lai - Mastering Digital Age With Malaysia's Best Digital Marketing Agency > CEOWORLD magazine
CEOWORLD magazine

In a world where writers work in solitude, their imprinted expressions unquestionably speak louder than any form of craft. Nick Lai, Managing Director of multiple brands may be famous for being an elite and thriving entrepreneur, but his writing…

newswire.com - Cohn Media, a Phoenix Based Digital Marketing & SEO Agency, Experiences Growth During Pandemic
Cohn Media, a Phoenix Based Digital Marketing & SEO Agency, Experiences Growth During Pandemic
Rostin Ventures Company Newsroom

A Phoenix, AZ based digital marketing & SEO agency is experiencing newfound growth as its health care clients move to reach audiences both virtually, and in person, during the Covid-19 pandemic. Press Release - updated: Dec 1, 2020 14:04 MST…

contentmarketinginstitute.com - Activating Empathy: How to Manage It, Measure It, and Market With It
Activating Empathy: How to Manage It, Measure It, and Market With It
Content Marketing Institute

Creating empathetic content requires marketers to shift their focus – from making educated assumptions about their audiences' transactional needs to cultivating a deeper, more holistic understanding of who they are. But how do content…

tallahasseejournal.com - Bradley Caro Cook Ed.D., Debuts New Approach to Digital Marketing, Nonprofits, and Online Learning
Bradley Caro Cook Ed.D., Debuts New Approach to Digital Marketing, Nonprofits, and Online Learning
Tallahassee Journal

Dr. Cook offers a seamless integration of research-based behavioral strategies tied to digital empathy to advance individuals and institutions. December 2, 2020 – Bradley Caro Cook, Ed.D. is the founder of Growth Exponential, a top company…

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