Digital Marketing Industry News
A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
LiveRamp: How Its Agentic AI Could Be Essential For Digital Marketing (NYSE:RAMP)
LiveRamp integrates Agentic AI and launches SemantlQ and Newton Research agents, enhancing real-time campaign analysis and audience building in privacy-centric environments. Strategic partnership with Scowtt enables predictive AI signals to…
Standard Bank sees digital gains in SA market
Sim Tshabalala, Standard Bank Group CEO. Standard Bank Group witnessed growth in digital retail clients in South Africa, for the 2025 financial year. This, as the JSE-listed financial services group reported headline earnings of R49.2 billion and…
Google Ads Asset Optimization Layout Gets a Refresh
Mar 12, 2026 - 9:52 am 0 — by Greg Finn Greg Finn is the Director of Marketing for Cypress North, a company that provides digital marketing and web development. He is a co-host of Marketing O'Clock and has been in the digital marketing…
BGSF outlines mid-single-digit sales growth for 2026 with PropTech market entry and cost reductions (NYSE:BGSF)
Management projects mid-single-digit revenue growth driven by focus, cost reductions, and new PropTech consulting with Yardi; improved execution and market sentiment expected to contribute. Debt elimination led to a strong cash position, a special…
Publicis doubles down on predictive measurement with the acquisition of AdgeAI
Publicis doubles down on predictive measurement Combined power of Adge's proprietary measurement solutions and Publicis' end-to-end AI production platform, removes the guesswork around creative performance and drives tangible business outcomes for…
Hedge Funds Move into Prediction Markets via Prime Brokers
Major prime brokers are preparing to route hedge fund orders into prediction markets listed on Kalshi. Data providers and trading platforms are beginning to integrate event contracts into institutional trading infrastructure. Hedge funds are…
Market Leadership in the Age of Digital First Impressions
Today, leadership is often decided before a meeting ever happens. Potential clients search online, review results, and form quick opinions based on search ranking, website quality, and message clarity. A strong digital presence builds trust and…
Ilkka Oyj: Acquisition of own shares on 12 March 2026
Ilkka Oyj Stock Exchange Release 12 March 2026, at 07:00 p.m. EET Ilkka Oyj: Acquisition of own shares on 12 March 2026 Date12 March 2026 Exchange transactionBuy Share trading codeILKKA2 Amount, shares3,100 Average price/share (EUR)4.2704 Total…
Istanbul Blockchain Week Launches Institutional Markets Summit To Shape The Future Of Digital Assets In Regulated Finance
Istanbul Blockchain Week will host the inaugural Institutional Markets Summit, bringing together senior policymakers, regulators, and financial leaders to explore the evolving role of digital assets in regulated markets. Istanbul Blockchain Week…
What 23 tests reveal about Google AI Max performance
We've tested Google AI Max over the past nine months, analyzing 23 individual tests across 16 already mature advertisers operating within a range of verticals. This article reveals what we did to maximize success with this campaign type. Your…
World Bank approves 137 mln USD to boost digital integration, job creation in West Africa
FREETOWN, March 12 (Xinhua) -- The World Bank Group has approved 137 million U.S. dollars to support digital integration and job creation in Benin, Liberia and Sierra Leone under a new regional initiative. The funding represents the second phase of…
Google AI Overviews cut search clicks 42%: Report
Google's AI Overviews may be reducing traditional search clicks, but publishers still have meaningful growth opportunities in breaking news and Google Discover, according to new data from Define Media Group. Organic search clicks have fallen 42%…
Google leaves door open to ads in Gemini
Google is leaving the door open to advertising in its Gemini AI app, with a senior executive telling WIRED the company is “not ruling them out” — a notable shift from the flat denials made just months ago. What's changed: In…
US Senate Leader doesn't Expect Market Structure to Pass before April
US Senator Majority Leader John Thune reportedly said he doesn't expect the chamber to move forward with legislation to establish digital asset market structure before April. According to a Thursday Punchbowl News report, Thune said that the Senate…
Google Ads refreshes Asset Optimization layout for Demand Gen
Google redesigned the Asset Optimization section in Google Ads for Demand Gen campaigns, consolidating AI-powered creative controls into a single, cleaner interface. Why we care. Advertisers managing creative at scale now have a centralized panel…
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