Digital Marketing Industry News
A collection of Digital Marketing latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Penske Media Sues Google Over Accusation of Digital Ad Market Manipulation
Penske Media Corp., the publisher of entertainment and culture brands including Rolling Stone, Variety and The Hollywood Reporter, sued Google on Monday, accusing the tech giant of illegally monopolizing the digital advertising market and depriving…
Ignite Visibility Announces Leadership Evolution: Krish Coughran Appointed CEO, John Lincoln, Executive Chairman, and New Strategic Leadership Appointments
'Stepping into the CEO role at Ignite Visibility is both an honor and a natural next chapter in a journey John and I have shared since 2013,' said Coughran. 'Our focus remains centered on our core mission: providing the most effective digital…
Mike Boettcher, Edge President: 2026 Pro AV Industry Predictions
Editor's Note: This article featuring Mike Boettcher and his 2026 predictions is part of Commercial Integrator's series running throughout the month of January. In this series, we spotlight forward-looking insights from some of the pro AV…
Apple is finally upgrading Siri, and Google Gemini will power it
Apple is teaming up with Google to power its next generation of AI features, including a long-awaited Siri upgrade. What's happening: Apple will use Google's Gemini AI models and cloud infrastructure to support future Apple Foundation Models. The…
News publishers expect search traffic to drop 43% by 2029: Report
News executives expect search referrals to drop by more than 40% over the next three years, as search engines continue evolving into AI-driven answer engines, according to a new Reuters Institute report. That shift is squeezing publisher traffic…
Google opens Olympic live sports inventory to biddable CTV buys
Live sports advertising is getting more programmatic — and more measurable. Driving the news. Google is rolling out new biddable live sports capabilities in Display & Video 360, including programmatic access to NBCUniversal's Olympic Winter…
What was the metaverse?
Late last year, Meta confirmed it would effectively be abandoning the metaverse, a nebulously defined project that spurred the company's 2021 rebrand and has cost it over $70 billion since. At a strategy meeting at Mark Zuckerberg's Hawaii…
Google expands Shopping promotion rules ahead of 2026
Google is broadening what counts as an eligible promotion in Shopping, giving merchants more flexibility heading into next year. Driving the news. Google is update its Shopping promotion policies to support additional promotion types, including…
Korea revives push for Media Law reform for streaming-driven market shift
Korea is reigniting long-stalled efforts to overhaul its broadcasting regulations, seeking to establish a comprehensive media law that reflects the rapid rise of streaming-era platforms and brings traditional broadcasting and digital streaming…
SA's Routed to be acquired
Andrew Cruise, MD of vendor-neutral cloud infrastructure provider, Routed. South African neutral cloud platform provider Routed is set to be acquired by international IT solutions firm, Evoila. According to a statement, the deal builds on the…
Crypto Enters Second Phase of Institutional Adoption, Binance Research Says
Despite a weak finish to 2025 for digital asset markets, the sector appears to be undergoing a structural shift, moving away from retail-led momentum trading toward one increasingly shaped by institutional capital flows and long-term strategic…
Moving Past ROAS as Marketing KPI | By Stephanie Sparks Smith
For years, Return on Ad Spend (ROAS) has been treated as the gold standard for evaluating hotel marketing performance. But as traveler behavior evolves and the planning journey becomes longer and more complex, it's clear that ROAS no longer tells…
'FBI' & 'For All Mankind' Star Shantel VanSanten Signs With TFC Management
EXCLUSIVE: Actress Shantel VanSanten has signed with TFC Management for representation. Most recently, VanSanten starred as special agent Nina Chase in the fifth and sixth seasons of the spin-off FBI: Most Wanted, where she reprised her role from…
Why copywriting is the new superpower in 2026
For the last few years, copywriting has been quietly written off. Not with outrage. Not with ceremony. Just sidelined. Replaced. Automated. Words – the core material of SEO, landing pages, ads, and persuasion – were demoted during the…
Chtrbox Announces International Expansion Establishing Dubai as Its First Global Market and Middle East Hub
Chtrbox establishes Dubai as its inaugural global operational hub and gateway to the Middle East Expansion led by Raj Mishra, former Country Head of TikTok India, leveraging his experience in building large-scale creator ecosystems Initiative aims…
Receive a Daily briefing on Digital Marketing Industry News
Get Started