Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Web Push advertising in 2026: Market trends and challenges
Predictability is not the exact adjective we can apply to Push notifications. One day, they are at their all-time high; another, Google rolls out an update, and everything goes south very quickly. Changes in platform policies have taken many…
The deceptive advertisements masking drug dangers
Transparency is a priority that this administration has rightly championed across healthcare. It's time the FDA and Congress held compounded GLP-1 marketing to that same standard — before more patients are misled about what they're putting…
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Advertising Club Bangalore launches quiz-led networking event
The Advertising Club Bangalore has launched Put One Q, a networking event centred on advertising quizzes and team-based activities for marketers and creative professionals. The first edition was held at The Biere Club in HSR Layout, Bengaluru, with…
That's a Huge Opportunity' EA Exec Talks In-Game Advertisements
Alexander Dao, Electronic Arts ' Vice President of Advertising and Sponsorship, has claimed that video games have a huge opportunity to integrate ads into core gameplay experiences. His comments come after Electronic Arts introduced a brand-new…
Netflix Q2 Revenue Climbs 13% to $12.6 Billion, Driven by Advertising, Pricing
Netflix posted revenue of $12.56 billion on earnings of 80 cents per share, compared to Wall Street's forecast of $12.58 billion in revenue on earnings of 79 cents per share, per Yahoo Finance. The streamer narrowed its 2026 revenue forecast to $51…
'It has to make sense for the game' - EA sees a 'huge opportunity' for in-game advertising 'but it has to be done properly'
It sounds as though EA's being careful, for now, about which brands can advertise in its games. Last month, EA announced a new advertising platform allowing brands to hawk their wares to potential customers from directly inside its games - as in…
Newsletter platform Beehiiv adds community features and programmatic advertising
Newsletter and website hosting platform Beehiiv is adding features to help publishers and creators build communities around shared interests. Beehiiv is also launching programmatic advertising, which has been pushed for by some of the large…
Trump's teleprompter operator on unpaid leave for alleged prediction market bets on Trump speeches
ATLANTA (AP) — President Donald Trump's teleprompter operator is on unpaid leave after reports that he used his inside knowledge to make bets about the president's speeches on the online prediction market Kalshi, the White House said…
Lamar Advertising (NASDAQ:LAMR) Hits New 52-Week High - Here's Why
Lamar Advertising Company (NASDAQ:LAMR - Get Free Report)'s stock price hit a new 52-week high during mid-day trading on Thursday. The stock traded as high as $163.01 and last traded at $162.5950, with a volume of 51894 shares trading hands. The…
Is The Retail Industry Ready For The Booming 'Chat' Economy?
Is The Retail Industry Ready For The Booming “Chat” Economy? That's shorthand for a profound change that is quietly but quickly forcing retailers to rethink how they market, how they structure their websites, and how to deal with the…
Future Of Travel Depends On What Will Not Change Not Just AI
In travel, it is easy to get caught up in what is changing. Artificial intelligence is reshaping search. Younger consumers, including Gen Z, are bringing new expectations to digital interfaces. Banks are moving deeper into travel. Loyalty programs…
Digital Advertising Made Gains During Tough Second Quarter: Tinuiti Report
It's going to take a lot to slow down the digital ad giants. In the second quarter, the major digital platforms were mostly stronger than expected, despite the potential headwinds caused by higher gas prices resulting from the war in Iran…
Web Push advertising in 2026: Market trends and challenges
Get traffic data and keyword intel on competitors instantly. Predictability is not the exact adjective we can apply to Push notifications. One day, they are at their all-time high; another, Google rolls out an update, and everything goes south very…
Trump's teleprompter operator on unpaid leave for alleged prediction market bets on Trump speeches
Email Address: I agree to the Terms and Conditions, Cookie and Privacy Policies, and CASL agreement. Already have an account? Log in here - To continue reading, please subscribe: One year of digital access for only $205 * Enjoy unlimited reading on…
2026-27 Bruins lineup 1.0: Predicting Boston's lines, D pairs after start to offseason
Don Sweeney and the Bruins still have a lot of work to do this offseason. There is still a glut of blueliners on Boston's roster, and there's a strong case to be made that the Bruins could use a bit more scoring punch. But after a busy start to the…
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