Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Tony Seiniger, Poster Designer and 'Godfather of Movie Advertising,' Dies at 87
Tony Seiniger, the poster designer who also oversaw marketing campaigns for such classic movies as Jaws, Poltergeist, Ferris Bueller's Day Off and Total Recall, died Monday in Atlanta, his family announced. He was 87. Known as the “Godfather…
Jade Song on her novel, advertising & burnt offerings
SINGAPORE – New York-based author Jade Song's sophomore novel, I Love You Don't Die, draws from her seven years in advertising for its depressed advertising copywriter protagonist Vicky. But asked how accurate it was with regard to her stint…
Concerns raised around Sound Transit's advertising budget amid $34.5B ST3 shortfall
(The Center Square) - Despite sitting $34.5 billion short on a 2016 voter-approved system expansion, Sound Transit still has millions to spend on billboard advertising. The Board of Directors will consider punting billions of dollars in projects…
Canada takes key step towards new oil pipeline to serve Asia markets
Prime Minister Mark Carney and the leader of Canada's oil-rich Alberta province took a major step on Friday towards building an oil pipeline that could substantially increase crude exports to Asia. Expanding overseas energy exports has emerged as a…
Here's what experts are predicting the Patriots' 2026 record will be
All 32 NFL teams released their respective schedules for the 2026 season, and the New England Patriots have a doozy of a slate ahead of them. The Patriots had perhaps one of the easiest schedules in 2025, in which they finished with a 14-3 record.
Macroscope | Global stock markets are bubbling along on unjustified optimism
As economist Paul Sheard noted in his book The Power of Money, money is created not only by the fiat of governments or central banks but also by commercial banks. Relatively few people are aware of this fact, but fewer still realise that stock…
Buyers flock to SHKP project in New Territories as home market outlook brightens
Hundreds of prospective buyers gravitated to a Sun Hung Kai Properties' (SHKP's) project in the New Territories on Saturday, keen to view the 121 flats on offer in a fresh sign that Hong Kong's home market is on a sustained upwards cycle despite…
Inside the Prediction Markets: Interactive Brokers Adds Prediction Markets as ETF Plans Stall
Polymarket's trading activity declined for the first time in eight months as the platform rolled out a major infrastructure overhaul. Regulators are still divided on whether prediction markets should be treated as financial derivatives or gambling…
M&S' new rewards scheme is saving shoppers on trending fashion - here's how
MARKS & Spencer's highly popular rewards scheme has been revamped. The new Sparks loyalty programme offers a more personalised experience, real money rewards, and an easy-to-use digital wallet. Your info will be used in accordance with our Privacy…
Venezuelans' presence in Chile's labor market declines
SANTAIGO, Chile, May 15 (UPI) -- The departure of more than 30,000 Venezuelan workers from Chile's labor market in recent months has become an unprecedented trend that analysts say appears linked to tougher immigration policies under President…
HK must pivot to 'super value-adder' to secure economic future, major bew report urges
Hong Kong is standing at a critical economic crossroads and must evolve beyond its traditional role as a global middleman to become a 'super value-adder' for businesses expanding internationally. SCROLL TO CONTINUE WITH CONTENT This is the central…
Kit Kat won Cannes by turning a candy bar into a postcard, and the ad industry still hasn't caught up
Tension: The advertising industry celebrates cultural marketing campaigns at awards shows, then returns to performance dashboards and ignores the lesson. Noise: The fixation on scalable, data-triggered personalization has obscured the power of…
I'm in no hurry to sign a contract: Nathan Cleary on his future
Champion Panthers half Nathan Cleary says the appointment of Peter Wallace as Penrith coach will not lead to him fast-tracking any decision on his next contract – and his partner, Matildas star Mary Fowler will also be consulted about what…
U.S. Industrial Production Rose in April
U.S. industrial production rose in April, according to data published by the Federal Reserve. Production rose by 0.7% last month, after decreasing by an upwardly revised 0.3% in March. Analysts polled by The Wall Street Journal expected a 0.2%…
Tony Seiniger, Poster Designer and Movie Marketer, Dies at 87
Tony Seiniger, known as “The Godfather of Movie Advertising” for his work on campaigns for films including “ Jaws,” died May 11 in Atlanta. He was 87. Born in New York City, he studied at the Rhode Island School of…
Receive a Daily briefing on Advertising Industry News
Get Started