Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Women in Advertising Are Closing Every Gap They Can. The Pay Gap Persists Anyway
Social Media Week: SMW returns to NYC April 14 to 16, bringing together the people behind the feed to define what works now in social and content. Secure your spot today. A new study examining pay in the U.S. advertising industry finds that women…
'Free advertising for Winnipeg:' stars put spotlight on city
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Broadcast Audience Research Council and Nielsen launch cross-media advertising measurement solution
Broadcast Audience Research Council (BARC) India, and Nielsen, a global player in audience measurement, data and analytics, on Monday (March 9, 2026) announced their collaboration to provide a unified and comprehensive measurement of both digital…
FG, 25 states adopt unified gaming advertising framework - The Nation Newspaper
The Advertising Regulatory Council of Nigeria (ARCON) and regulators from 25 federating states have agreed to adopt a unified advertising framework aimed at restructuring the country's gaming industry and curbing illegal operators. The agreement…
Marketers! Now is the time to apply for 2026 Brands That Matter
The deadline to claim the Super Early rate for Fast Company 's Brands That Matter is this Friday. Rates go up March 13 at 11:59 p.m. ET. This is the sixth year that Fast Company will be honoring brands that have turned their marketing and branding…
Google Marketing Live 2026 set for May 20
Google has confirmed that Google Marketing Live 2026 will take place on May 20, when the company is expected to unveil its latest updates across advertising, AI, measurement and campaign automation. The date surfaced in an email received by PPC…
China's chip industry seeks more state support for AI dominance
Representatives of China's semiconductor industry are calling for stronger state backing in artificial intelligence chips and critical materials, aiming to fast-track core technology breakthroughs. During last week's “two sessions”…
Hoppers' collab in Fortnite is so popular, they're calling it an industry plant
Pixar's Hoppers hit theaters this weekend, but thanks to a Fortnite collab, Tom Lizard was already trending online after taking over the gaming community. Fans first fell in love with Tom Lizard after the end credits of Pixar's Elio last summer.
Futures market points to negative open for U.S. stocks as oil tops US$100 a barrel
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Weaponise EU market against China or face manufacturing collapse: official think tank
The European Union has been urged to weaponise its giant market to draw concessions from China, whose economic fragility is making it increasingly reliant on rich export markets. A new report from the European Union Institute for Security Studies…
'Severe': why China's grip on critical minerals still hits US supply chains
American companies are grappling with a shortage of critical minerals used in daily operations despite China easing some of its export controls, according to industry insiders. After Beijing and Washington agreed to a so-called trade truce last…
Ottawa says it will spend up to $94.5M to improve jobs data in key industries
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T-Mobile to Rein in Starlink Mobile Marketing Claims After Losing Appeal
T-Mobile has agreed to dial back some of the marketing hype around Starlink Mobile after an advertising regulator concluded the coverage claims went too far. On Monday, the National Advertising Review Board (NARB) recommended that the carrier…
Auto & Transport Roundup: Market Talk
The latest Market Talks covering the Auto and Transport sector. Published exclusively on Dow Jones Newswires at 4:20 ET, 12:20 ET and 16:50 ET. 0734 GMT – Cuts to oil production due to the Middle East conflict aren't likely to structurally…
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BARC India and Nielsen collaborate to launch BARC | Nielsen ONE Ads
In a first-of-its-kind move for the Indian advertising ecosystem, BARC India and Nielsen have announced the launch of BARC | Nielsen ONE Ads. This will provide a comprehensive, unified measurement of both digital and linear advertising, addressing…
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