Advertising Industry News

A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

fastcompany.com - Sam Becker - Liftoff Mobile IPO: Stock listing date nears for Blackstone-backed advertising technology startup
Liftoff Mobile IPO: Stock listing date nears for Blackstone-backed advertising technology startup
Fast Company

Liftoff Mobile, a California-based mobile app marketing provider, announced on Thursday that it plans to launch... into the public markets. The company, backed by Blackstone, is targeting a valuation of nearly $5.2 billion for its IPO, and is…

nypost.com - Sean Treppedi - Prediction markets disallowed from advertising during Super Bowl
Prediction markets disallowed from advertising during Super Bowl
New York Post

Prediction markets such as Kalshi and Polymarket have consumed the sports world throughout the past year, but the NFL wants no part in it for Super Bowl 2026. There will be no prediction market commercials aired during the Patriots' clash with the…

bristolpost.co.uk - Alex Driscoll - Dealer caught advertising drugs via text message
Dealer caught advertising drugs via text message
Bristol Live

A dealer running a Bristol drugs line has been jailed after his marketing campaign backfired. Scott Collins, of Knowle West, was caught advertising the sale of drugs in South Bristol via text message. The 33-year-old was arrested in October 2025…

afr.com - Zoe Samios - Nine buys into outdoor advertising with $850m deal, sells radio empire
Nine buys into outdoor advertising with $850m deal, sells radio empire
Australian Financial Review

Nine Entertainment will sell its network of high-profile radio stations to the billionaire Laundy family and acquire outdoor advertising business QMS Media from Quadrant Private Equity in a $850 million deal. Nine chief executive Matt Stanton said…

afr.com - Nine buys outdoor advertiser for $850m; Microsoft shares plunge; Why high earners fail at budgeting
Nine buys outdoor advertiser for $850m; Microsoft shares plunge; Why high earners fail at budgeting
Australian Financial Review

Want to get this in your inbox at lunchtime every weekday? Financial Review subscribers can sign up for The Brief newsletter here. Plus start your day with our Before the Bell newsletter and read a full wrap of the day's news in Market Wrap. In…

digiday.com - Seb Joseph - Future of Marketing Briefing: Advertising's tracking system meets a new political reality
Future of Marketing Briefing: Advertising's tracking system meets a new political reality
Digiday - The home of modern media and marketing

This time feels different. Not because another regulation is looming or a platform is redrawing the technical map, but because the context around the data itself has shifted. Or at least that's the direction events over the past week suggest.

cnbc.com - Alex Sherman - Prediction markets allow trading on Super Bowl commercials, prompting insider trading questions
Prediction markets allow trading on Super Bowl commercials, prompting insider trading questions
CNBC

Prediction markets Kalshi and Polymarket are offering contracts on which companies will air Super Bowl ads. Trades on events where the outcome is already known by a group of people lead to questions of potential insider trading. NBCUniversal has…

rnz.co.nz - Nik Dirga - Election 2026: How does campaign advertising work, and what are the rules?
Election 2026: How does campaign advertising work, and what are the rules?
RNZ News

Explainer - The big flood of election adverts and billboards won't start until closer to November, but the race to influence hearts and minds begins now. There are many rules regulating disclosure, campaign spending and the timing of certain…

marketbeat.com - Benedict Financial Advisors Inc. Purchases Shares of 15,362 Lamar Advertising Company $LAMR
Benedict Financial Advisors Inc. Purchases Shares of 15,362 Lamar Advertising Company $LAMR
MarketBeat

Benedict Financial Advisors Inc. acquired a new position in Lamar Advertising Company (NASDAQ:LAMR - Free Report) during the third quarter, according to its most recent 13F filing with the SEC. The firm acquired 15,362 shares of the real estate…

scmp.com - Advertising partner - Clarity offered as uncertainty persists: Standard Chartered Hong Kong Unveils Global Market Outlook and Local Insights
Clarity offered as uncertainty persists: Standard Chartered Hong Kong Unveils Global Market Outlook and Local Insights
South China Morning Post

[The content of this article has been produced by our advertising partner.] A month into 2026, banks are publishing market outlooks that impose structure on an uncertain year. Standard Chartered's report favours equities, continues to back AI…

marketbeat.com - Lamar Advertising Company $LAMR Stake Lessened by Mitsubishi UFJ Trust & Banking Corp
Lamar Advertising Company $LAMR Stake Lessened by Mitsubishi UFJ Trust & Banking Corp
MarketBeat

Mitsubishi UFJ Trust & Banking Corp decreased its position in shares of Lamar Advertising Company (NASDAQ:LAMR - Free Report) by 35.3% during the 3rd quarter, according to the company in its most recent Form 13F filing with the Securities and…

nytimes.com - Joe Rennison - Stock Market Takes Kevin Warsh's Fed Nomination in Stride
Stock Market Takes Kevin Warsh's Fed Nomination in Stride
The New York Times

|Stock Market Takes Kevin Warsh's Fed Nomination in Stride https://www.nytimes.com/2026/01/30/us/politics/stock-market-kevin-warsh-fed.html Investors seemed broadly unfazed with the nomination of Kevin Warsh to become the next chair of the Federal…

upi.com - Macarena Hermosilla - Venezuela opens oil industry to foreign investment
Venezuela opens oil industry to foreign investment
UPI

Jan. 30 (UPI) -- Venezuela's National Assembly has unanimously approved a partial reform of the Organic Hydrocarbons Law that eases regulations in the oil sector and seeks to attract private and foreign investment in the country's main industry.

dailycamera.com - Tribune News Service - Real estate trends and predictions for 2026 and beyond, part one
Real estate trends and predictions for 2026 and beyond, part one
Boulder Daily Camera

Getting your Trinity Audio player ready... Ilyce Glink and Samuel J. Tamkin, Tribune Content Agency Every year, Ilyce and Sam offer buyer, seller and personal finance resolutions. This year, they're adding some trends and predictions for 2026. If…

scmp.com - SCMP Sport - Hong Kong gamblers ride to the rescue of an industry in trouble in South Africa
Hong Kong gamblers ride to the rescue of an industry in trouble in South Africa
South China Morning Post

Hong Kong racegoers are doing more than pumping cash into the local economy, they are also helping to prop up an industry that is struggling to survive elsewhere in the world. Nowhere will that be more evident than in Cape Town this weekend, when…

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