Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Advertising is building an infinite content machine for a disappearing audience
In 1865, economist William Stanley Jevons noticed something counterintuitive about the steam engine. As engines became more efficient, Britain did not burn less coal. It burned more, because cheaper power made steam economical for more uses and…
Discord gives more advertisers more tools to target its users
Discord has announced tools aimed at expanding the number and types of companies that advertise on the platform. This week, the social media firm announced Discord Ads Manager, an ad campaign management platform that lets companies manage ads shown…
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Infectious Advertising appoints Abhijit Karandikar as ECD
Infectious Advertising has appointed Abhijit Karandikar as executive creative director. A designer, art director and creative leader with over 30 years of experience in advertising, Karandikar brings an award-winning body of work across some of…
Meta's Muse crosses 5 million downloads amid massive advertising push
Meta's streak at the top of the App Store continues in the US and Canada, as its AI assistant Muse is now past 5 million downloads, according to Sensor Tower. Here are the details. Three weeks ago, Meta launched Muse in the US. Soon after, it…
Dune Awakening's creative director on copying Hollywood, in-game advertising, and why style beats photorealism
The fun thing about making a game based on a big movie property is that you get to hobnob with Hollywood royalty. The bad news is that it's through Jira. Joel Bylos, chief creative officer at Funcom, explains that while making Dune Awakening, the…
New Scientist launches new advertising platform targeting B2B audience
Weekly magazine and website the New Scientist has launched a new business-focused advertising platform. The B2B offering, called New Scientist Business, brings together advertising, commissioned research, events and branded content across print…
Huel advert with Spencer Matthews banned by advertising watchdog
An advert for Huel featuring television personality Spencer Matthews has been banned by the Advertising Standards Authority, which ruled today that it encouraged or condoned replacing conventional food entirely with the meal replacement brand's…
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AAAI appoints Gopakumar Nair as Secretary General
The Advertising Agencies Association of India (AAAI) has appointed Gopakumar R. Nair as its Secretary General, effective October 1, 2026. Nair joined AAAI in August and has been undergoing an induction into the association's operations, systems and…
Oura becomes latest US IPO hopeful to delay listing as market jitters deepen
Smart ring maker Oura on Tuesday postponed its US initial public offering, the latest high-profile IPO hopeful to shelve its plans as volatile markets dampen investor appetite for new listings. SCROLL TO CONTINUE WITH CONTENT After a strong start…
Mirvac's $115m bet on the future of the Melbourne housing market
ASX-listed housing provider Mirvac and Thai real estate developer Supalai have bought a large landholding in Melbourne's south-east for $115 million next to a $1.3 billion estate they are already building, taking a major bet on the future of the…
Ad News Roundup: XR, Kinetiq Let Political Advertisers Make Real-Time Adjustments
With an important election coming up, more money than ever is being spent on political advertising. The pressure is on to make sure that money is being well spent. Enter XR (Extreme Reach) and Kinetiq Political Insights, which are teaming up to…
Washington's latest power grab is coming for your 401(k)
They're the teacher building a pension. The firefighter contributing to a 401(k). The nurse working extra shifts. The military family saving for retirement. The small-business owner investing for the future. They're millions of hardworking…
Raye on Finding Her Voice-and Her Future Husband
It's been a while since South London singer Raye was a supporting act for another artist. And honestly, she admits, the experience has been humbling at times. With two critically acclaimed studio albums and world tours of her own under her belt…
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Dheeraj Sinha re-elected as the president of The Ad club for 2026-27
The Advertising Club (TAC) has announced its managing committee for the 2026–2027 fiscal year, following its 72nd AGM, held in Mumbai. Dheeraj Sinha, CEO, McCann India (part of Omnicom Advertising India), has been re-elected as president of…
Pete Hegseth appoints Elon Musk to US taskforce on future of warfare
Pete Hegseth announced on Wednesday that Elon Musk will co-lead a government project to study the future of warfare, marking the SpaceX CEO's first return to government since he ran the chaotic, so -called “department of government…
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