Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Creative Production Elements Driving Better Advertising In The AI Era
As AI becomes a standard part of creative production, the advertisers with the biggest competitive advantage don't just use the latest tools. They also understand where human expertise still makes a critical difference. The speed and scale AI…
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Netflix wants to be part of culture, not just advertise around it
Entertainment marketing has traditionally followed a familiar playbook. A trailer drops, posters go up, stars begin the media rounds, and the campaign peaks around release day. Netflix believes that model is no longer enough. In an increasingly…
X wants to keep suing advertisers, asks 5th Circuit to overrule district judge
Elon Musk's X is trying to revive a lawsuit against advertisers it's accusing of illegally boycotting the social media platform, despite previously reaching a settlement to end litigation against an ad-industry trade group. “This case…
Google explains what advertisers should expect from Smart Bidding changes
Google's upcoming Smart Bidding update aims to make campaign performance more predictable by ensuring Target CPA and Target ROAS are respected regardless of budget constraints, a shift that could change how advertisers manage budget-limited…
ANNOUNCING THE INDUCTEES INTO THE AAF 2026 ADVERTISING HALL OF ACHIEVEMENT
Steve Pacheco, President & CEO of the AAF, said, 'For more than 30 years, the AAF Advertising Hall of Achievement has recognized the rising leaders who are shaping the future of our industry. This year's inductees represent the very best of…
Roku beats quarterly revenue estimates on advertising, subscriptions strength
07 Aug 2026 05:23AM (Updated: 07 Aug 2026 05:25AM) Aug 6: Streaming platform Roku on Thursday reported second-quarter revenue that beat Wall Street estimates, driven by its advertising and subscriptions segments. Roku is awaiting the closure of a…
Google to face £5bn lawsuit in UK search advertising row
Legal action is being brought by Or Brook which claims thousands of UK businesses were overcharged by Google for search advertising. It has been decided by the UK Competition Appeal Tribunal that search engine and tech giant Google will face a…
Gray Media revenue rises 9 percent as political advertising surges during Q2
Q2 Total revenue: $839 million (+9% year-over) Broadcasting revenue: $813 million (+8%) Production companies revenue: $26 million (+44%) Core advertising revenue: $357 million (-1%) Political advertising revenue: $83 million Retransmission consent…
Roku sees sharp increase in Q2 revenue on healthy advertising, subscription sales
Q2 Total revenue: $1.35 billion (+22% year-over) Platform revenue: $1.22 billion (+25%) Advertising revenue: $672.8 million (+25%) Subscriptions revenue: $548.2 million (+26%) Devices revenue: $133.7 million (-1%) Total gross profit: $673.7 million…
Arrowstreet Capital Limited Partnership Cuts Position in Lamar Advertising Company $LAMR
Arrowstreet Capital Limited Partnership lowered its stake in shares of Lamar Advertising Company (NASDAQ:LAMR - Free Report) by 72.9% during the first quarter, according to the company in its most recent disclosure with the Securities and Exchange…
Chuck Schumer's meat market takeover will drive up your grocery bill
Despite its clever name, Sen. Chuck Schumer's (D-NY) so-called “Family Grocery and Farmer Relief Act” won't provide relief for grocers or producers, or consumers for that matter. Instead, it will make things worse by inserting the…
Visitor spending down 44pc from 2018, lawmaker says trend is global
Spending by visitors to Hong Kong last year fell 44 percent from 2018 levels, while residents' real spending overseas rose 10 percent over the same period, according to data published by the Legislative Council. SCROLL TO CONTINUE WITH CONTENT A…
Auto & Transport Roundup: Market Talk
The latest Market Talks covering the Auto and Transport sector. Published exclusively on Dow Jones Newswires at 4:20 ET, 12:20 ET and 16:50 ET. 0525 GMT – Apollo's plan to turn easyJet into a more competitive airline could pose a risk in the…
GOP plans to fend off latest Democrat promise for new long-term care benefit
Bobby Jindal, former GOP governor of Louisiana and health policy expert, told the Washington Examiner that lawmakers should focus on developing workable strategies to address an aging population instead of creating a new entitlement program for…
Energy & Utilities Roundup: Market Talk
The latest Market Talks covering Energy and Utilities. Published exclusively on Dow Jones Newswires at 4:20 ET, 12:20 ET and 16:50 ET. 1217 GMT – Crude futures are higher as the market awaits the outcome of talks to reopen the Strait of…
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