Advertising Industry News

A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

variety.com - Todd Spangler - Roku Q1 Sales Pop 22%, Company Breaks Out Results for Advertising and Subscriptions Businesses for First Time
Roku Q1 Sales Pop 22%, Company Breaks Out Results for Advertising and Subscriptions Businesses for First Time
Variety

Roku beat Wall Street earnings forecasts for the first quarter of 2026 and raised its full-year profit guidance as the company continues its upward rise on the streaming-video tide. In addition, for the first time, Roku reported results for its…

seroundtable.com - Barry Schwartz - Microsoft Advertising PMax Website Publisher URL Report Gains Conversion & Spend
Microsoft Advertising PMax Website Publisher URL Report Gains Conversion & Spend
Search Engine Roundtable

Microsoft Advertising has added conversion and spend metrics to the PMax Website Publisher URL report. So if you check out the report, you will see a bunch more insight and data into the performance of those ads. Navah Hopkins, the Microsoft Ads…

deadline.com - Dade Hayes - Roku posted strong first-quarter results paced by a 27% rise in advertising revenue.
Roku posted strong first-quarter results paced by a 27% rise in advertising revenue.
Deadline

Roku posted strong first-quarter results paced by a 27% rise in advertising revenue. Starting in the quarter, the streaming provider began breaking out ad revenue as a category within overall platform revenue. Ad revenue totaled $612.7 million.

thestage.co.uk - Leading West End artwork designers on the future of advertising
Leading West End artwork designers on the future of advertising
The Stage

Bob King Creative; Dewynters; Feast Creative; Studio Ghibli/Toshio Suzuki/Dewynters; RSC/Nippon TV Disney – full credit at base of article In a world where adverts wink at us from our phone screens, is the theatre poster still as powerful as…

thewrap.com - Lucas Manfredi - Roku Swings to Q1 Profit of $86 Million, Boosted By Advertising, Subscription Businesses
Roku Swings to Q1 Profit of $86 Million, Boosted By Advertising, Subscription Businesses
TheWrap

Roku raised its full-year outlook, with platform revenue now expected to grow 21% to $5 billion, while devices revenue will come in at approximately $535 million The company says it is “closely monitoring pricing pressure from tightening…

scmp.com - Bernard Chan - Opinion | Why governments beyond Hong Kong are wary of prediction markets
Opinion | Why governments beyond Hong Kong are wary of prediction markets
South China Morning Post

After winning legislative backing for the Hong Kong Jockey Club to offer basketball betting – an initiative aimed at drawing punters away from illegal online bookmakers and capturing additional tax revenue – the government has now…

marketbeat.com - Sanctuary Advisors LLC Purchases 11,170 Shares of Lamar Advertising Company $LAMR
Sanctuary Advisors LLC Purchases 11,170 Shares of Lamar Advertising Company $LAMR
MarketBeat

Sanctuary Advisors LLC grew its position in shares of Lamar Advertising Company (NASDAQ:LAMR - Free Report) by 26.0% in the fourth quarter, according to its most recent filing with the SEC. The fund owned 54,108 shares of the real estate investment…

theguardian.com - Guardian staff reporter - Revealed: British ad firm's billion-dollar greenwash of US oil industry
Revealed: British ad firm's billion-dollar greenwash of US oil industry
The Guardian

A British advertising conglomerate has helped the oil companies ExxonMobil, Chevron, Shell and BP spend an estimated $1.5bn (£1.1bn) on adverts in the US since the 2015 Paris agreement to tackle the climate crisis, a report shows.

wsj.com - Victoria Albert - Senators Vote to Ban Themselves From Trading on Prediction Markets
Senators Vote to Ban Themselves From Trading on Prediction Markets
Wall Street Journal

The U.S. Senate has passed a resolution prohibiting senators from trading on prediction markets, following concerns about the possibility of insider trading on the platforms. The ban, which passed on Thursday with unanimous consent, will be…

salon.com - Tatyana Tandanpolie - Haitian immigrants fear uncertain future in Trump's America
Haitian immigrants fear uncertain future in Trump's America
Salon.com

The air in Springfield, Ohio carries an unsettling quality these days. For almost two years, the post-industrial community has grappled with the potential loss of a sizeable portion of its population and workforce. That tension only grows more…

fool.com - Eric Trie - Stock Market Today, April 30: Meta Falls as Higher AI Capex Outlook Overshadows Strong Q1 Results
Stock Market Today, April 30: Meta Falls as Higher AI Capex Outlook Overshadows Strong Q1 Results
The Motley Fool

Meta Platforms (META 8.55%), a social media and virtual reality company, closed Thursday at $611.91, down 8.55%. Shares dropped after Q1 results paired strong revenue and EPS beats with sharply higher AI and infrastructure capex guidance, and…

scmp.com - Teresa Elena Frontado - Senate vote leaves Cuba's uncertain future at dangerous crossroads
Senate vote leaves Cuba's uncertain future at dangerous crossroads
South China Morning Post

With Congress again failing to curb US President Donald Trump's authority over Cuba, the centre of gravity in US policy towards the island is shifting decisively back to the White House – and to a narrower, more consequential question: what…

thefastmode.com - Ray Sharma - Enghouse Networks, INVIDI Expand IP Video Addressable Advertising with Dynamic Ad Insertion
Enghouse Networks, INVIDI Expand IP Video Addressable Advertising with Dynamic Ad Insertion
the fast mode

Enghouse Networks, a global provider of telecommunications and media solutions, and INVIDI Technologies, a pioneer in addressable TV advertising, announced a new integration that expands advanced advertising capabilities across IP video…

semafor.com - Eleanor Mueller - Exclusive: Bipartisan pair of senators introduces prediction markets bill
Exclusive: Bipartisan pair of senators introduces prediction markets bill
Semafor

Sens. Dave McCormick, R-Pa., and Kirsten Gillibrand, D-N.Y., introduced legislation Thursday that would strengthen the Trump administration's claim of federal jurisdiction over prediction markets by creating a new regulatory framework. The bill…

psychologytoday.com - Sara Canaday - Can Leaders Create Clarity When the Future Isn't Clear?
Can Leaders Create Clarity When the Future Isn't Clear?
Psychology Today

We all have a picture of the kind of leader people tend to respect and look to for direction: They're decisive, they create a clear roadmap, and they help their teams understand where they're headed and what it will take to get there. And yes…

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