Advertising Industry News

A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

autoguide.com - Avery Anderson - IIHS Blames Advertising For America's Speed Problem
IIHS Blames Advertising For America's Speed Problem
Autoguide

The Insurance Institute for Highway Safety says American car advertising has a speed problem. A new IIHS study examining vehicle advertisements aired between 2018 and 2022 found that 43 percent focused heavily on themes like speed, acceleration…

independent.ie - John Burns - Rupert Murdoch's Irish radio group reports advertising revenue fall
Rupert Murdoch's Irish radio group reports advertising revenue fall
Irish Independent

The company behind Dublin radio stations Q102 and FM104, plus LMFM and Cork's 96FM, has reported a fall in advertising revenue for its last financial year. Onic Audio, which is ultimately owned by Rupert Murdoch's News Corporation, had net…

phonearena.com - Ilia Temelkov - The Xperia 1 VIII may be thicker than Sony has advertised it to be
The Xperia 1 VIII may be thicker than Sony has advertised it to be
PhoneArena

If you thought that the abysmal sales are the only issue with Sony's flagship smartphones, you may be wrong. After the AI Camera Assistant controversy, the Xperia 1 VIII may hold another surprise. On its website, Sony says its latest flagship is…

radiotoday.co.uk - RadioToday Staff - Global expands YouTube advertising sales offering
Global expands YouTube advertising sales offering
RadioToday

Global will now directly sell advertising across its YouTube video network for the first time. The move gives advertisers access to video campaigns around Global podcast brands including The News Agents, My Therapist Ghosted Me and Up To Speed…

mpost.io - Alisa Davidson - X Expands Creator Economy Push With New AI Advertising Tool | Metaverse Post
X Expands Creator Economy Push With New AI Advertising Tool | Metaverse Post
Today's Top AI and Crypto News | Metaverse Post

X has launched Creator Connect, an AI-powered tool that matches brands with creators using xAI technology, expanding the platform's push into creator monetization and advertising. Social media platform X has introduced Creator Connect, a new…

thestandard.com.hk - The Standard 英文虎報 - Polymarket debuts prediction markets tied to private companies
Polymarket debuts prediction markets tied to private companies
The Standard

Polymarket on Tuesday launched prediction markets tied to the performance of private companies through an agreement with Nasdaq Private Market, marking a first for the rapidly growing sector, it said. SCROLL TO CONTINUE WITH CONTENT Prediction…

thehill.com - Miranda Nazzaro - Kids digital safety concerns collide with prediction market debate
Kids digital safety concerns collide with prediction market debate
The Hill

The growing popularity of prediction markets has caught the attention of kids online safety advocates in Congress and gambling researchers, putting pressure on the industry to explain what they are doing to prevent minors and those younger than 21…

scmp.com - James Mottram - Review | Bitter Christmas: Pedro Almodovar engrosses with his latest meta movie
Review | Bitter Christmas: Pedro Almodovar engrosses with his latest meta movie
South China Morning Post

At 76, Pedro Almodovar is in a state of self-reflection – at least that is what you may feel after watching Bitter Christmas, the 24th film of the Spanish director's career. Receiving its international premiere in the Cannes Film Festival's…

scmp.com - Ling Xin - China hails latest breakthrough on space solar power technology
China hails latest breakthrough on space solar power technology
South China Morning Post

Chinese researchers have built a wireless power transmission system capable of beaming kilowatt-level energy to multiple moving targets simultaneously, potentially a major step towards building space-based solar power stations. The team completed a…

scmp.com - Gigi Wong - Can Jetour's human touch outshine AI in the evolving travel industry?
Can Jetour's human touch outshine AI in the evolving travel industry?
South China Morning Post

On an April evening, the Happy Valley Suites at the Hong Kong Football Club buzzed with an unusual energy. Professionals and retirees mingled over dinner, swapping stories not of stock portfolios or property prices but of Antarctic expeditions…

wsj.com - Les Masterson - Securian Life Insurance Review: Coverage, Cost & Insights
Securian Life Insurance Review: Coverage, Cost & Insights
Wall Street Journal

Securian life insurance received a rating of 3.9 out of 5 stars in our evaluation of life insurance companies. The company sells term, whole, indexed universal and variable universal life insurance. Securian has a very low complaint level and its…

upi.com - Tae-gyu Kim - Shinsegae chief apologizes after Starbucks Korea marketing controversy
Shinsegae chief apologizes after Starbucks Korea marketing controversy
UPI

SEOUL, May 19 (UPI) -- South Korea's Shinsegae Group said Tuesday its chairman, Chung Yong-jin, issued a public apology over a controversy over a marketing promotion by affiliate Starbucks Korea. 'Starbucks Korea conducted an inappropriate…

slate.com - Doree Shafrir - I Need to Tell My Future Employer Something They're Not Going to Like. I'm Worried It Could Get Me Fired.
I Need to Tell My Future Employer Something They're Not Going to Like. I'm Worried It Could Get Me Fired.
Slate

Good Job is Slate's advice column on work. Have a workplace problem big or small? Send it to Laura Helmuth and Doree Shafrir here. (It's anonymous!) I have a chronic disease. Thankfully I'm in remission, but I have to have a three-hour infusion…

wsj.com - Energy & Utilities Roundup: Market Talk
Energy & Utilities Roundup: Market Talk
Wall Street Journal

The latest Market Talks covering Energy and Utilities. Published exclusively on Dow Jones Newswires at 4:20 ET, 12:20 ET and 16:50 ET. 0005 GMT – Oil falls in early trade amid easing supply-disruption concerns. President Trump said he will…

scmp.com - Julian Ryall - Russian hiker becomes Japan's latest bear attack victim as a new record looms
Russian hiker becomes Japan's latest bear attack victim as a new record looms
South China Morning Post

A Russian hiker was seriously injured in the mountainous west of Tokyo on Sunday morning, raising fears that Japan could be heading for another record year of human-bear encounters. Police said a bear attacked the man as he was hiking along a…

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