Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Old Hindi songs are making a comeback in advertising
While Instagram and social media are nudging users to revisit how they looked in 2016 through a now viral trend, some advertisers are travelling further back in time. Recent campaigns from Mahindra Thar Roxx, Fogg and Bellavita have turned to Hindi…
Nine buys into outdoor advertising with $850m deal, sells radio empire
Nine Entertainment will sell its network of high-profile radio stations to the billionaire Laundy family and acquire outdoor advertising business QMS Media from Quadrant Private Equity in a $850 million deal. Nine chief executive Matt Stanton said…
Economic Survey Suggests Ban On Ultra Processed Food Advertisements
New Delhi: India's social sector has picked up fast from the setback of the COVID times. As per the Economic Survey (ES), social sector initiatives supported by targeted welfare schemes, economic reforms, and expanded access to essential services…
EXCLUSIVE: Read the Email TikTok Sent to Advertisers After Its U.S. Rollover Screwed Up Their Campaigns
After blaming a recent outage on a U.S. power failure at one of its data centers, TikTok told advertisers they may notice “features or ads missing from campaigns,” according to an email reviewed by ADWEEK. “We're working to…
Jharkhand JPSC Drug Inspector 2026 Notification Out: Advertisement Number 12/2025
Jharkhand JPSC Drug Inspector 2026 Notification has released. The JPSC Advertisement Number is 12/2025. The registration Process has started from same day and the last date to apply is 18 February 2026. Through this JPSC Drug Inspector Recruitment…
Authentic advertising kills celebrity-endorsed ads: report
Celebrity-endorsed advertisements showed an annual fall in ad volumes in 2025, as per TAM Media Research report on celeb-endorsed ads report. The trend comes at a time when brands are increasingly becoming conscious of the ‘ authenticity…
Here's what a bigger - and more fractured - 2026 World Cup means for advertisers
For advertisers, the challenge is not whether people will watch; it is where they watch, how they move between platforms and how quickly plans need to adapt. Fragmentation is no longer an edge case; it is the operating environment, and marketing…
MRC Issues Final Digital Advertising Auction Transparency Standards
NEW YORK —The Media Rating Council (MRC) has issued a final document outlining requirements, guidance, and best practices for Digital Advertising Auction Transparency. As part of its ongoing effort to develop standards for media measurement…
Aishwarya Rai did first three advertisements for Rs 5,000; had a violent love story with Salman Khan, recalls producer
4 min read Mumbai Make us preferred source on Google Aishwarya Rai Bachchan has had a remarkable journey in the film industry. What began with her winning the Miss World pageant in 1994 eventually led her to become one of Bollywood's most…
Election 2026: How does campaign advertising work, and what are the rules?
Explainer - The big flood of election adverts and billboards won't start until closer to November, but the race to influence hearts and minds begins now. There are many rules regulating disclosure, campaign spending and the timing of certain…
'There seems to be a mind shift': Advertisers keep ad spending flexible as uncertainty persists
Conversations with 10 ad execs over the last month made that shift hard to miss. Ad spending plans are once again wrapped in cautious optimism but the foundation of those efforts has shifted. They're less driven by faith in a steady economy, more…
ChatGPT's Shift to Advertising : Risks Mission Creep, and Trading Your Trust for Targeting
What happens when a platform you trust for private, intelligent conversations suddenly starts showing you ads? In this breakdown, Will Lamerton walks through how OpenAI's decision to introduce advertisements into ChatGPT has sparked serious…
Google agrees to settle a $68m lawsuit over claims it recorded private conversations for advertisers
💰 Google has agreed to settle a class action lawsuit over Google Assistant with a $68m payout 👂 The lawsuit alleges that Google Assistant was inadvertently triggered on the claimant's devices, leading to it recording private…
Fitness Innovation: How Life Fitness / Hammer Strength is shaping the future of fitness
[The content of this article has been produced by our advertising partner.] For over 55 years, Life Fitness / Hammer Strength has inspired individuals around the globe to prioritize their fitness. Every day, exercisers in more than 150 countries…
Global Markets, U.S. Futures Gain as Precious Metals Rally Further
Global markets gained as investors continued to flock to precious metals and the dollar weakened on the threat of U.S. strikes against Iran. Wednesday was gold's best day since the early days of the Covid-19 pandemic, and the rally continued…
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