Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
DoubleVerify Stock: A Useful Advertising Business With Little Room Left In The Offer (DV)
DoubleVerify is rated Neutral as its share price closely reflects Nielsen's $13.60 all-cash takeover offer, leaving minimal upside for new entrants. DV's operational performance remains solid—Q2 revenue grew 3% to $193.8M with a 34% adjusted…
Threads advertisers will no longer need an Instagram account
This audio is auto-generated. Please let us know if you have feedback. Meta is changing its Threads ad creation process so that advertisers will no longer need to have a matching username on both Threads and Instagram to run promotions. Advertisers…
Why Stellantis Is Stopping Dealers From Advertising Rock-Bottom Prices
Welcome back. Stellantis is the latest automaker to implement minimum advertised pricing, meaning the Jeep parent will set a floor beneath which its dealers can't advertise a vehicle, Christopher Otts reports for The Wall Street Journal. Proponents…
Forever Canadian officially becomes third-party advertiser in upcoming Alberta referendum
Forever Canadian has announced it will shift direction with just weeks until Albertans head to the polls, and encourage voters to choose to remain in Canada, despite criticism that the group has been campaigning this entire time. The group's…
Court Rejects Breakup of Google's Advertising Business
A US court has decided not to break up Google's advertising business, despite finding that the giant has engaged in anticompetitive conduct in that space. Instead, Google will have to follow a set of rules imposed by the court, in order to give a…
Trump: Russia has 'lost control' of its diesel industry as prices soar
President Donald Trump said Russia has “lost control” of its diesel industry and infrastructure as he escalates his criticism of the Russia-Ukraine war for increasing diesel prices. “Russia has unfortunately lost control of its…
Newsom eyes 2028 as Democrats weigh their political future
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Walmart (NYSE: WMT) Launches Predictive Precision Targeting At Sam's Club To Boost Ad Revenue
Sam's Club, the warehouse retail unit of Walmart (NYSE: WMT), has introduced a new advertising capability called Predictive Precision Targeting to support first-party data-driven marketing for brands. The new tool uses member shopping and…
Personalization Is Now an Ethical Decision, Not Just a Marketing One. Here's Why.
Anonymized data offers little protection because behavior itself is identifiable, so any business using modern ad platforms is participating in behavioral influence, whether it built the system or not. The real test is whether you're strengthening…
Volkswagen China chief expects China's passenger car market to decline by 20pc in 2026
China's passenger car market is expected to decline by about 20 percent in 2026, Volkswagen's top executive in China Ralf Brandstaetter said on Tuesday. SCROLL TO CONTINUE WITH CONTENT His comments come as the German auto giant battles a deepening…
SAF China Congress unites industry leaders to pave path for greener skies
The inaugural Sustainable Aviation Futures China Congress kicked off on Monday in Hong Kong, connecting airlines, fuel producers, energy majors, financiers and regulators from across the global aviation and energy value chain to create momentum as…
Key barriers in five industries stalling growth potential, new report argues
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It's not 'regulatory capture' by the AI giants, but it's still regulatory robbery
“Regulatory capture” is a counterintuitive concept to some, but it makes perfect sense to those who have watched Washington work. The idea here is that government regulators end up being a boon to the big businesses they are…
Young, high-earning, digitally savvy: Always-on investors are changing markets
Not so long ago, investing had a rhythm. Markets opened at 9.30am, closed at 4pm, and whatever happened in between was tomorrow's problem. So what's changed the rhythm of investing? A big part of the answer lies in cryptocurrency. Since Bitcoin's…
UK snow latest as Polar Vortex risks freezing cold snap
The Met Office has warned that a developing weather phenomenon will bring an increased risk of cold snaps and possibly even snow to the UK. The developing El Niño, which has now surpassed previous benchmarks to become the strongest of its…
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