Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Read the pitch decks of 17 startups looking to disrupt advertising and marketing with AI
AI is reshaping the media and marketing industries at warp speed. Adtech and martech startups are raising millions of dollars from venture capital firms on the back of the AI wave. Many of these companies are developing under-the-hood tech, such as…
Scopely used generative AI to advertise Star Trek Fleet Command
Mobile publisher Scopely has been using generative AI assets to advertise Star Trek Fleet Command. The company, which is owned by Saudi state-backed investor Savvy Games Group and last year spent $3.5 billion to acquire Pokemon Go, has confirmed it…
Verizon Wireless sues T-Mobile, alleges false advertising
Reuters Connect //February 6, 2026// NEW YORK — Verizon Wireless sued T-Mobile on Wednesday, accusing its largest rival of false advertising and causing irreparable harm by promising consumers more than $1,000 of annual savings if they…
GLP-1 draws pharma advertisers to double down on the Super Bowl
This story is part of Digiday's annual coverage of the Super Bowl. More from the series → The Super Bowl offers a massive, if expensive, window of opportunity for advertisers looking to take advantage of its unrivaled audience reach –…
Buffalo embraces winter with new 'Made for Snowbuffs' advertising campaign
What's the opposite of snowbird? Could it be “snowbuff?” A new pro-winter-in-Buffalo campaign is underway to demonstrate that this city embraces its winter fully and unapologetically. Visit Buffalo has launched its ‘Made for…
Latest U.S. Boat Strike Kills 2 in Pacific
A U.S. military strike blew up a boat suspected of moving drugs in the eastern Pacific Ocean on Thursday, killing two people, the U.S. Southern Command said. The strike was the first authorized by Southcom's new commander, Gen. Francis L. Donovan…
Bitcoin Price Drops as Crypto Industry Faces Another Slump
The price of Bitcoin is lower than it was the day before President Trump's election. A leading cryptocurrency exchange is laying off a large chunk of its work force. And a push for industry-friendly legislation has stalled in Congress. After months…
NFL Could Eventually Open Door to Prediction Markets
League leadership recognizes prediction markets' growth and potential to engage fans, but it continues to cite integrity risks and missing safeguards compared to regulated sports betting. Charlotte Capewell • Contributor The NFL is taking a…
K-pop-loving business expert breaks down the systems that drive the industry
Like many other things in Korea, K-pop rarely pauses to explain itself. New groups debut, concepts cycle, controversies surface and fade. The industry absorbs the moment, recalibrates and quickly moves on. That forward momentum has long been part…
Is Transhumanism the Future or Our Downfall?
Do you remember The Six Million Dollar Man ? It was a '70s American science-fiction television series based on the novel Cyborg, about a former astronaut, Colonel Steve Austin. After being seriously injured in a NASA test flight crash, Austin is…
Bailey Smith to be banned from driving in latest controversy
AFL star Bailey Smith will likely lose his licence READ MORE: Bailey Smith's new love interest AFL star Bailey Smith won't be able to drive for the next few months after he was caught doing 20km/h over the speed limit during Victoria's bushfires.
Trade deal with the U.S. opens market for Argentine beef and projects export growth
Feb. 6 (UPI) -- Argentina expects a significant increase in exports following the signing of a trade agreement with the United States, announced by Argentine Foreign Minister Pablo Quirno. According to Argentine government estimates, the agreement…
BLS reports job openings trended downward in December
Feb. 5 (UPI) -- The number of U.S. non-farm job openings trended downward to 6.5 million in December, while hiring and job separations remained steady, the Bureau of Labor Statistics reported on Thursday. The number of job openings in December was…
China trials largest locally-made AI computing resource in infrastructure push
China's state-backed SuperComputing Network (SCNet), a major computing resource provider, has deployed a new node for beta testing, powered by the country's largest domestically made artificial intelligence computing cluster. The node, which began…
Syngenta eyes return to markets with potential US$10 billion Hong Kong debut
Leading agricultural technology firm Syngenta Group is considering a Hong Kong listing that could raise as much as US$10 billion, in what would rank among the city's largest initial public offerings (IPOs) in recent years. The Swiss-founded…
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