Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
CELEBRATING 75 YEARS OF THE AMERICAN ADVERTISING FEDERATION (AAF) ADVERTISING HALL OF FAME
Susan Fowler Credle, Global Creative Advisor, Interpublic and Former Chair & Global CCO, FCB. Susan was also presented the David Bell Award for Industry Service; Barry Manilow, Grammy, Tony, and Emmy Award-winning icon and recipient of a…
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Meta expands AI business assistant to global advertisers
Meta has expanded the beta availability of its AI business assistant to advertisers and agencies across multiple global markets, with added language support spanning the U.S., EMEA, APAC and LATAM. The tool, which is integrated into platforms such…
Anti-Vaping Advertisements and Lung Injury News Coverage Helped Reverse Trend in Teen Vaping
Teen vaping quit attempts nearly doubled from 28.8% in 2017–18 to 53.2% in 2019–20. Awareness of the 2019 lung-injury outbreak was linked to lower susceptibility to vaping among teens who had never vaped. News coverage of lung-injury…
HP Quietly Launched a Streaming App to Grow Its Advertising Ambitions
Cannes Lions is where the biggest ideas take center stage. Join ADWEEK for must-see conversations, top industry leaders, and the moments everyone will be talking about. Last summer, Hewlett Packard rolled out an ad network called HP Media Network…
Game maker Neptune targets India in digital advertising push
Neptune, a Korean mobile game developer, said Friday it has established a new India-based subsidiary, KRAFTON Ad Platform India Pvt. Ltd., sharpening its push into the fast-growing global ad tech market and betting on the South Asian country's vast…
Massive Piccadilly Circus-style advertising screens are planned for another major central London landmark
News The screens will be part of a huge new 10-floor entertainment complex at Leicester Square Written by Amy Houghton Contributing writer Piccadilly Square and Leicester Square are two of the most overstimulating parts of London. On any given day…
The 'Muslim only' flats advertised by homeowners in parts of London
Homeowners are illegally advertising 'Muslim only' flats in parts of East London, as politicians condemned the listings as 'disgusting and anti-British'. Online adverts and social media posts have revealed apartments are being marketed specifically…
Cwm LLC Lowers Stake in Lamar Advertising Company $LAMR
Cwm LLC reduced its position in Lamar Advertising Company (NASDAQ:LAMR - Free Report) by 30.3% in the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm owned…
Bank of England expert predicts global stock market fall and warns 'are we prepared?'
The Bank of England 's (BoE) deputy governor has warned of a fall in global stock markets, saying near-record valuations are unsustainable. Both the UK and US stock markets are sitting near all-time highs due to investors continuing to bet on big…
Return to pre-1999 CGT discount no big deal, says industry
The housing industry says it can live with a move by the Albanese government to replace the 50 per cent capital gains tax discount for investors with the pre-1999 inflation-based model, saying the policy change will have a marginal effect on…
'It's a tightrope': why Europe's wind industry faces a growing China dilemma
The wind industry smells opportunity in Europe. At an expo in Madrid this week, the convention floor was abuzz as hundreds of European, American, Japanese and Korean exhibitors vied to pitch their products, knowing the continent urgently needs to…
The Superpowers Kids Need in an AI-Shaped Future: Curiosity, Creativity & Character
He encouraged parents to provide their children with the room to experiment and allow them to recover from setbacks. “I like the term ‘failing forward' – giving them a space to experiment,” he said. From a school…
Why the future is fluid for middle powers in a sea of US-China rivalry
Faced with US-China rivalry and an uncertain future even beyond Donald Trump's presidency, middle powers are building fluid coalitions and partnerships to hedge against American and wider unpredictability, according to a leading Southeast Asian…
China opens government bond futures to select foreign investors in reform push
China will allow qualified overseas investors to trade government bond futures contracts, as policymakers step up the opening up of the nation's capital markets to boost foreign participation. Foreign traders, approved under the qualified foreign…
Why China's optical communications sector is the latest AI boom beneficiary
Amid the artificial intelligence boom, the world has been laser-focused on technologies like graphics processing units and memory chips. However, a quieter miracle has been unfolding in the mainland stock market. Optical modules, which allow…
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