Advertising Industry News

A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

vogue.com - Amy O’Brien - How AI Shopping Could Turn Fashion Advertising on its Head
How AI Shopping Could Turn Fashion Advertising on its Head
Vogue

How will AI agents change the way brands do business online? We're getting closer to finding out. This week, Shopify introduced the Universal Commerce Protocol (UCP), co-developed with Google — the latest in a string of deals and…

boredpanda.com - Eligijus Sinkunas - 63 Print Advertisements That Used Humor And Creativity To Make Their Competitors Look Boring
63 Print Advertisements That Used Humor And Creativity To Make Their Competitors Look Boring
Bored Panda

Comedy creates positive associations in people's minds, making the brand easier to remember. In a 2022 survey across 14 countries, 80% of consumers said they are more likely to buy again and recommend brands that make them laugh. Funny ads, if…

afr.com - Leo Lewis - Advertising group Dentsu's push to sell global unit close to collapse
Advertising group Dentsu's push to sell global unit close to collapse
Australian Financial Review

Tokyo/London | Advertising group Dentsu's efforts to sell its international operations are close to collapse after potential trade buyers and private equity suitors walked away from talks, in a development that is set to intensify pressure on the…

dailystar.co.uk - Jerry Lawton - Plans unveiled for resort on the moon with hotel rooms advertised for $1m
Plans unveiled for resort on the moon with hotel rooms advertised for $1m
Daily Star

Adventurers can book a hotel room on the Moon for an out-of-this-world deposit of one million bucks. A start-up has announced plans to open a resort on the lunar surface by 2032 - built from dust and soil on the surface. Aspiring space tourists can…

digiday.com - Tim Peterson - Future of TV Briefing: Brands are spending more to advertise creators' content, making usage rights a focal point
Future of TV Briefing: Brands are spending more to advertise creators' content, making usage rights a focal point
Digiday - The home of modern media and marketing

The Interactive Advertising Bureau's recent Creator Ad Spend & Strategy report featured an eye-popping stat that I don't think has gotten enough attention. Of the $43.9 billion that advertisers in the U.S. are expected to spend on creator marketing…

nytimes.com - Ralph D. Russo - NCAA requests federal agency to pause betting on college sports prediction markets
NCAA requests federal agency to pause betting on college sports prediction markets
The New York Times

OXON HILL, Md. — The NCAA on Wednesday petitioned the federal agency that regulates prediction markets, asking it to pause college athletics-related offerings until “a more robust system with appropriate safeguards is in…

espn.com - David Purdum - NCAA asks CFTC to suspend prediction markets
NCAA asks CFTC to suspend prediction markets
ESPN

The NCAA asked a federal regulatory body Wednesday to stop prediction markets from offering trades on college sports until more safeguards are in place. In a letter addressed to the chairman of the Commodity Futures Trading Commission, the federal…

scmp.com - Jolene Otremba - 2026 Marketing Predictions from HSBC's Cheuk Shum
2026 Marketing Predictions from HSBC's Cheuk Shum
South China Morning Post

That approach reflects his belief that demographic labels are increasingly unhelpful. “Customers are getting richer, younger,” he says. “And then older customers are getting cooler and more open to new ideas.” Instead of…

adweek.com - Mark Stenberg - Publishers Are Partnering With Prediction Markets. What Could Go Wrong?
Publishers Are Partnering With Prediction Markets. What Could Go Wrong?
ADWEEK

This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes shaping the media industry. You can sign up for it here. In the last few weeks, a handful of premium publishers have…

scmp.com - Peta Tomlinson - Interior design trends for 2026 reflect a decade of change
Interior design trends for 2026 reflect a decade of change
South China Morning Post

What a difference a decade makes. Ten years ago, when we asked those in the know to nominate their top interior design trends, none could have forecast how the world would change. For 2026, we invited several of the same interviewees to reflect on…

winnipegfreepress.com - The Associated Press - NCAA urges federal regulators to suspend prediction markets that look a lot like gambling
NCAA urges federal regulators to suspend prediction markets that look a lot like gambling
Winnipeg Free Press

Email Address: I agree to the Terms and Conditions, Cookie and Privacy Policies, and CASL agreement. Already have an account? Log in here - To continue reading, please subscribe: Enjoy unlimited reading on winnipegfreepress.com Read the E-Edition…

upi.com - South Korea adds 193,000 jobs in 2025 as youth, key sectors slump
South Korea adds 193,000 jobs in 2025 as youth, key sectors slump
UPI

Jan. 14 (Asia Today) -- South Korea added 193,000 employed people in 2025, but jobs in construction and manufacturing fell sharply and the number of young people outside the labor force rose to one of the highest levels on record, government data…

scmp.com - Michael Han - Opinion | China set to double down on property market stability
Opinion | China set to double down on property market stability
South China Morning Post

For years, Beijing attempted to trade flats for microchips, a bold effort to rewire the economy. But 2025 showed that a hi-tech superstructure cannot be built on the crumbling foundation of a middle-class balance sheet. Now, in the opening 2026…

standard.co.uk - Vicky Shaw - Rental price hikes take a pause amid more balanced market - Rightmove
Rental price hikes take a pause amid more balanced market - Rightmove
Evening Standard

News from The City, market updates plus comment and analysis from our business desk I would like to be emailed about offers, event and updates from Evening Standard. Read our privacy notice. The hike in rental prices being asked of tenants took a…

scmp.com - Lisa Cam - Year of the Horse 2026 predictions for Pigs, from money to love and health
Year of the Horse 2026 predictions for Pigs, from money to love and health
South China Morning Post

From auspicious horse-themed phrases and couplets to whether your luck is in, check out our Year of the Horse 2026 series to discover all you need to know about the coming Lunar New Year. What does the coming Year of the Horse 2026 have in store…

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