Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Google, Microsoft generative AI experiments concern advertisers
Google and Microsoft are placing ads into AI experiments without giving brands the choice to opt out. Advertisers are now concerned that their products and services could be promoted next to inappropriate content. Why we care: Brands could…
Reaching Beauty Shoppers With An Always-on Advertising Strategy
In today's ever-evolving consumer journey, beauty brands face a growing challenge to reach new audiences across multiple touchpoints through both online and offline channels. And with more beauty brands, and products than ever before, it's…
How the push for anti-'woke' advertising could create controversy for brand startups
For some companies, like LGBTQ+ healthcare brand Folx Health and August, a period care company, inclusive marketing is a no-brainer. But for others, like Glamnetic beauty brand, the public pushback to so-called woke advertising creates uncertainty…
India attempts to revive its dwindling rubber industry - BBC News
For more than 30 years Babu Joseph has been tending rubber trees on his small farm in the southern Indian state of Kerala. Kerala used to be home to thousands of producers like him, who made a living extracting latex from small plantations of…
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China mutual fund sales dry up amid market gloom
[1/2] An investor sits in front of a board showing stock information at a brokerage office in Beijing, China, December 7, 2018. REUTERS/Thomas Peter HONG KONG, June 9 (Reuters) - Money managers in China are struggling to lure retail investors, with…
Advertisement | Ask David: Bully offers in a bad market, and more real estate advice
It seems like every day brings more bad news about interest rates and real estate in general. As someone who is trying to buy a house, this leaves me with two questions: (i) why am I facing multiple offers if the market is so bad, and (ii) if my…
Mets keep predictably finding Amazin' new ways to lose with latest collapse
ATLANTA — Be honest: the whole night, did you ever truly believe the Mets were comfortable? Did you ever think you could switch to the hockey game for more than a few minutes, or the news channels? That's the thing about a struggling team…
Labour to delay £28bn green investment pledge - BBC News
Labour has rowed back on its pledge to invest £28bn a year in green industries, saying it needs to be 'responsible' with the public finances. In 2021 Labour promised to invest £28bn a year until 2030 in green projects. Instead shadow…
Instagram, YouTube, TikTok, Twitter target of EU crypto advertising complaint
EU last month adopted the world's first comprehensive set of rules for cryptoasset regulation BRUSSELS (Reuters) –MetaPlatforms's Instagram, Alphabet's YouTube, TikTok and Twitter could face regulatory action after European consumer group…
Duped': Inside the Black Market for Illegal Temporary License Plates
In retrospect, there were a lot of red flags. But they appeared later—not in the Craigslist ad. “Hello everyone ! Car dealership hiring drivers,” the ad began. “We pay $50 per delivery ! You can start…
pub tv: The Ultimate Guide to Advertising on Television -
Are you considering advertising your business on television? Look no further! In this comprehensive guide, we will delve into the world of pub TV (television advertising for pubs), exploring its benefits, strategies, and best practices. Television…
More Startups Throw in the Towel, Unable to Raise Money for Their Ideas
The pace of startup shutdowns, fire sales and sharp business-strategy changes is picking up. Fresh capital from venture investors and bank loans is scarce and expensive. Going public is near impossible. Some business models that worked when cash…
New owner of Little Compton village market aims to 'bring back that old-fashioned general store feel' - The Boston Globe
LITTLE COMPTON, R.I. — Pamela Alexander had long been waiting for a chance like this. She and her husband, Jay Alexander, love New England's Farmcoast region, which includes Little Compton and Tiverton in Rhode Island along with Dartmouth…
Inside Trump's Club When the Call Came: You're Indicted
Former President Donald J. Trump was gathered with his core political advisers in the office near his poolside cottage at his club in Bedminster, N.J., when his phone rang around 7 p.m. on Thursday. On the line, according to two people with…
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