Advertising Industry News

A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

forbes.com - Sharon Edelson - InMobi's MobileAction Deal Boosts Agentic Commerce And Global Advertising
InMobi's MobileAction Deal Boosts Agentic Commerce And Global Advertising
Forbes

Glance is InMobi's consumer agentic commerce platform. Naveen Tewari, CEO of InMobi Group, has been a busy man. He deployed for Fossil InMobi Ad Experiences, an enhanced full-funnel solution through Glance, InMobi's consumer agentic commerce…

businessinsider.com - Lucia Moses - MrBeast teases a new membership program at an invite-only advertiser event
MrBeast teases a new membership program at an invite-only advertiser event
Business Insider

MrBeast is planning a membership program as the world's biggest social media star looks beyond YouTube to build a diversified entertainment company. Beast Industries executives shared the news Tuesday at an invite-only breakfast for brand and ad…

time.com - Nik Popli - Trump's Golden Dome Projected to Cost $1.2 Trillion and May Not Work as Advertised
Trump's Golden Dome Projected to Cost $1.2 Trillion and May Not Work as Advertised
Time

President Donald Trump's proposed “ Golden Dome ” missile defense system could cost as much as $1.2 trillion over two decades, according to a new estimate from the Congressional Budget Office, far exceeding the $175 billion price tag…

adweek.com - Bill Bradley - TelevisaUnivision Makes a Super Bowl Play for Advertisers at Upfront
TelevisaUnivision Makes a Super Bowl Play for Advertisers at Upfront
ADWEEK

Cannes Lions is where the biggest ideas take center stage. Join ADWEEK for must-see conversations, top industry leaders, and the moments everyone will be talking about. TelevisaUnivision is going to the Super Bowl. Heading into its May 12 upfront…

fastcompany.com - Sam Becker - Upfront 2026: Amazon is doubling down on YA content with a 'Fourth Wing' series. Advertisers are preparing to feast
Upfront 2026: Amazon is doubling down on YA content with a 'Fourth Wing' series. Advertisers are preparing to feast
Fast Company

Amazon can deliver anything—including, increasingly, eyeballs to advertisers. And now, its upcoming slate of content, including an adaptation of the best-selling novel Fourth Wing and a list of young adult content, is sure to have…

thefastmode.com - Ray Sharma - Social Media Advertising Drives Online Advertising Growth as Market Hits $640B
Social Media Advertising Drives Online Advertising Growth as Market Hits $640B
the fast mode

Social media advertising revenue is projected to rise at a compound annual growth rate (CAGR) of 12% over the next five years, reaching $640 billion by the end of 2030, according to Omdia's Social Media Advertising Market Landscape 2026 report, its…

forbes.com - Brian Mazique - WWE Clash In Italy: Date, Time And Card Preview And Predictions
WWE Clash In Italy: Date, Time And Card Preview And Predictions
Forbes

JACKSONVILLE, FLORIDA - MAY 8: Cody Rhodes speaks during SmackDown at VyStar Veterans Memorial Arena on May 8, 2026 in Jacksonville, Florida. (Photo by Rich Freeda/WWE via Getty Images) WWE's first ever premium live event in Italy is set for May…

searchengineland.com - Anu Adegbola - Google Ads adds Gemini-powered dashboards for real-time insights
Google Ads adds Gemini-powered dashboards for real-time insights
Search Engine Land

Google is bringing Gemini into Google Ads dashboards, aiming to make data analysis more interactive, visual and accessible. What's happening. Google Ads is rolling out a new Dashboards feature that lets advertisers explore performance data using…

forbes.com - Howard Homonoff - NBCU Leans On Legacy For Upfront: Is This The Future For TV?
NBCU Leans On Legacy For Upfront: Is This The Future For TV?
Forbes

The prestigious NBC Studios at 30 Rockefeller Plaza, New York, NY. It is the home of the famous Tonight Show with Jimmy Fallon. Photographed on 04/30/2024. “Our legacy is in trouble.” “Our legacy – what is it?”…

scmp.com - David Ho - Explore art's future at Hong Kong's Affordable Art Fair this May
Explore art's future at Hong Kong's Affordable Art Fair this May
South China Morning Post

Hong Kong's whirlwind art month may have wrapped in March, but after a welcome pause in April, the city's cultural calendar is already gearing up again. For anyone who previously left empty-handed, the Affordable Art Fair Hong Kong (AAF) offers a…

afaqs.com - Arghya Chakravarty - Building a more predictable, digital-led media business
Building a more predictable, digital-led media business
afaqs!

The entertainment industry has always moved with a degree of unpredictability. Even the most thoughtfully developed content can be backed by strong experience, audience understanding, and the right release plan, yet its actual journey can unfold in…

scmp.com - Madeleine Fitzpatrick - Where is Skibs the Kid now? 'Hong Kong Kids' rapper on viral hit and future
Where is Skibs the Kid now? 'Hong Kong Kids' rapper on viral hit and future
South China Morning Post

The last time I sat down with Lucas “Skibs the Kid” Scibetta, in the summer of 2013, he was an 18-year-old, backwards-baseball-cap-wearing rapper and fresh Hong Kong International School graduate, still riding high on the success of…

afaqs.com - afaqs! news bureau - Goafest 2026 bets on client voices as ad industry seeks growth reset
Goafest 2026 bets on client voices as ad industry seeks growth reset
afaqs!

India's biggest advertising festival returns to Goa this week with a notable shift in the room. Goafest 2026 is seeing a sharp spike in client participation this year, with senior marketing leaders from more than 50 companies expected at the…

psychologytoday.com - Matthew Jones Psy.D. - When Cofounder Relationships Break, It's Not the Market
When Cofounder Relationships Break, It's Not the Market
Psychology Today

There's a moment most cofounders recognize in hindsight but rarely catch in real time. It's not the blowup in the board meeting, or the equity dispute. It's earlier—something so small and insignificant, it's easily overlooked. A question…

thestandard.com.hk - The Standard 英文虎報 - Govt unveils sweeping reforms after Wang Fuk Court fire inquiry exposes deep industry failures
Govt unveils sweeping reforms after Wang Fuk Court fire inquiry exposes deep industry failures
The Standard

The Independent Committee in relation to the Wang Fuk Court fire has concluded its fourth round of hearings, exposing deeply rooted negligence and systemic failures across the building maintenance industry. In response to the glaring safety gaps…

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