Advertising Industry News

A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.

scmp.com - Julie Zhang - SHKP sells out latest flats in Tsuen Wan as Hong Kong market continues recovery
SHKP sells out latest flats in Tsuen Wan as Hong Kong market continues recovery
South China Morning Post

Hong Kong developers sold most of the more than 120 new flats made available to homebuyers on Saturday as the local residential market continues its recovery on the back of improving China–US relations and talent flows into the city. By…

cryptodaily.co.uk - Crypto Daily - How Advertisers Can Use Outset Media Index to Validate Outlets Before a Media Buy
How Advertisers Can Use Outset Media Index to Validate Outlets Before a Media Buy
Home

Advertiser outlet validation for a media buy is the process of checking whether a publication's audience, engagement, authenticity, and price justify paid placement. Advertisers need this step because rate cards often show cost, format, and claimed…

afr.com - Janek Drevikovsky - 'Ban the cowboys': Cbus urges crackdown on dodgy super sales tactics
'Ban the cowboys': Cbus urges crackdown on dodgy super sales tactics
Australian Financial Review

Industry super giant Cbus is calling for a ban on the online sales tactics that lured investors into the failed First Guardian and Shield schemes, following research showing almost a third of the fund's members have been courted by dodgy lead…

scmp.com - Themis Qi - Zelos looks to Middle East, Southeast Asia to turn a profit on robovan fleet
Zelos looks to Middle East, Southeast Asia to turn a profit on robovan fleet
South China Morning Post

Chinese robovans could generate twice as much revenue in Southeast Asia and the Middle East than in the domestic market, making overseas expansion a must for profitability, according to autonomous driving leader Zelos Technology. The company claims…

yahoo.com - Andrew MARSZAL - Enhanced Games boss predicts multiple feats beyond world records
Enhanced Games boss predicts multiple feats beyond world records
Yahoo!

The head of the Enhanced Games on Saturday predicted multiple world records will be 'beaten' at this weekend's drug-fueled event, even if the feats will not be officially recognized due to the banned substances athletes are taking. Max Martin…

scmp.com - Cheryl Arcibal - Hong Kong to see more mainland Chinese brands enter retail market, analysts say
Hong Kong to see more mainland Chinese brands enter retail market, analysts say
South China Morning Post

Hong Kong is likely to attract more mainland Chinese retail brands, but unlike the previous wave, non food and beverage (F&B) retailers are the ones ramping up their presence, according to analysts. The change in profile of mainland brands coming…

newsbytesapp.com - Akash Pandey - Google appeals antitrust ruling over alleged search and advertising monopolies
Google appeals antitrust ruling over alleged search and advertising monopolies
NewsBytes

The antitrust case revolves around Google's agreement with Apple, which makes Google the default search engine on Safari for iPhones, iPads, and Macs. In return, Apple gets a cut of the advertising revenue from these searches. Court documents…

scmp.com - Ada Li - The fencing singer: Ryan Choi collaborates with Mirror's Edan Lui on latest song
The fencing singer: Ryan Choi collaborates with Mirror's Edan Lui on latest song
South China Morning Post

Hong Kong fencer Ryan Choi Chun-yin released a new song on Friday with local popstar Edan Lui Cheuk-on as he continues his burgeoning music career. The duo, who were roommates at the University of Hong Kong, unveiled the song “1206”…

townhall.com - Dr. Rainer Zitelmann - Mars Colonization and the Economic Future of SpaceX
Mars Colonization and the Economic Future of SpaceX
Townhall

The goal of colonizing our neighboring planet is how Musk intends to transform humanity into a multi-planetary species. He aims to settle one million people on Mars, which will require launching 1,000 Starships, each carrying 100 colonists, to Mars…

scmp.com - Coco Feng - China told the solar industry to cut capacity. Firms built new factories anyway
China told the solar industry to cut capacity. Firms built new factories anyway
South China Morning Post

For nearly two years, China has been waging an intense campaign to eliminate severe overcapacity in the solar industry – an issue that has sparked vicious price wars, undermined domestic firms' bottom lines, and fuelled protectionist…

express.co.uk - David Williamson - 'Culture of fear' expose in music industry as ticket prices skyrocket
'Culture of fear' expose in music industry as ticket prices skyrocket
Daily Express

Oasis fans were thrilled by the reunion - but not by the way tickets were sold An investigation into Britain's music live industry has sounded the alarm about a “culture of fear” that makes people reluctant to speak out. Outrage at…

thesun.co.uk - Craig Mahood - Man City v Aston Villa preview, last day predictions & odds for Pep's final game
Man City v Aston Villa preview, last day predictions & odds for Pep's final game
The Sun

PEP GUARDIOLA bids farewell to Manchester City on Sunday in a final day contest against an Aston Villa side still on a high from European glory in midweek. SunSport betting experts have previewed the contest and selected the best bets, tips and…

indianexpress.com - Anil Sasi - DIGITAL DETOX TREND | Old iPods, off-grid holidays, Lego bricks: Switching off the phone is new and growing market
DIGITAL DETOX TREND | Old iPods, off-grid holidays, Lego bricks: Switching off the phone is new and growing market
The Indian Express

5 min read New Delhi Make us preferred source on Google As screen time climbs and digital anxiety becomes an increasingly familiar complaint among parents, young professionals, and even policymakers, a quiet but fast-growing market is emerging…

redstate.com - Nick Arama - Wow: Surging Donations and Latest Polling Show Big News for Spencer Pratt
Wow: Surging Donations and Latest Polling Show Big News for Spencer Pratt
redstate.com

Spencer Pratt is taking the Los Angeles mayoral race by storm. He's approaching things with common sense, and focusing on the issues that people care about, like crime and safety, a basic issue in the city. Meanwhile, the present mayor, Karen Bass…

scmp.com - Pierce Conran - Latest K-drama casting news about Nana, Lee Jong-suk and more
Latest K-drama casting news about Nana, Lee Jong-suk and more
South China Morning Post

Several busy stars have been linked to coming projects in this week's round-up of K-drama casting news, including a sports comedy, a time-travel political drama and a pair of thrillers. Following her role in the ENA mystery-thriller Climax…

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