Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Obesity Drug Can't Be Advertised Anymore
'Any promotional activity carried out under the pretext of disease awareness, influencer engagement, corporate campaigns, or similar activities that create brand recall/product visibility of the prescription shall also be treated as violations.'…
Eight out of ten PMax advertisers are now running CTV ads
Eight in ten Performance Max advertisers are receiving connected TV (CTV) impressions via YouTube, as reported by Smarter Ecoommerce's Mike Ryan. Google has expanded the channel's reach over the past year — and the trajectory is only…
Omaze winner sells house for £1m less than its £3m advertised price
Do YOU have a story? Email tips@dailymail.com Britain's youngest Omaze winner has sold her dream house prize - for almost £1 million less than it was said to be worth when advertised in the draw. Lauren Keene was just 24 when she won the…
Get ready for the biggest Clive Palmer advertising campaign ever
Controversial billionaire businessman Clive Palmer has announced he will run in the Queensland electorate of Fadden at the 2028 federal election and has signalled a big spending advertising campaign in the run-up to the poll. Palmer has revived his…
Australia may ban infant formula advertising. Here's what the online ads actually say
Recently, the federal government released a consultation paper seeking input on whether it should introduce legislation to prevent or restrict infant formula marketing in Australia. The consultation is open for submissions until April 10. Until…
Marketing leader Maureen Ifada joins Native Advertising Awards Jury - The Nation Newspaper
Maureen Ifada, Marketing Director at FrieslandCampina WAMCO, has been appointed as a jury member for the 2026 edition of the Native Advertising Awards, further reinforcing her rising influence in global marketing and brand communications. The…
YES selects Synamedia Iris for advanced advertising rollout
Israeli pay-TV operator YES has selected Synamedia Iris to support the rollout of advanced advertising services across its television and streaming platforms. The deployment will allow YES, part of the Bezeq Group, to introduce addressable…
This Resident Evil Requiem Easter egg just became free advertising for a Half-Life YouTuber
A Half-Life content creator snatched up a fake website in Resident Evil Requiem and is now using it as a convenient advertisement for their YouTube channel. Resident Evil Requiem is chock full of Easter eggs and callbacks to earlier entries in…
The Lazy Myth About Online Colleges and 'Too Much Advertising
The Washington Post was the latest place to repeat the inanity. In an otherwise sensible profile about Southern New Hampshire University Online (SNHU), the reporter homed in on the fact that more than 14 percent of SNHU's expenditures are spent on…
CBRE forecasts positive momentum for APAC real estate market in 2026
Offices returned as the most preferred asset class for the first time since 2020, ahead of Industrial & Logistics. Data centres also feature strongly, with investors looking to build scale in this sector. Investors' Preferred Sector for Investment…
Jake Paul appears at Trump rally in Kentucky as president predicts future political run
YouTuber-turned-boxer Jake Paul appeared alongside President Donald Trump on Wednesday at a rally in Hebron, Kentucky, where Trump predicted the social media star could one day run for political office. Trump invited Paul on stage during the event…
How China turbocharged its industrial policy - and remade the global economy
Huang Yiping, a veteran Chinese economist, has attended countless policy forums and high-level summits over his long career. But one event at Peking University a decade ago stands out. Academic debates are often niche, sparsely attended affairs…
Meta's Moltbook deal points to a future built around AI agents
When news broke Tuesday morning that Meta bought Moltbook, the social network for AI agents, it may have left some people scratching their heads. What on earth would Meta — an ad-supported company — want with a social network where…
AI may change marketing, but 'creativity changes the status quo'
Artificial intelligence is rapidly reshaping how marketing work gets done, from analyzing audiences and segmenting consumers to generating images, copy and video. But a deeper question is beginning to surface inside creative industries: Can AI…
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Optimize Your Business Success With Digital Marketing
Digital marketing helps businesses increase online visibility and brand awareness. It allows targeted audience reach, tailoring efforts to demographics. Digital marketing can be more cost-effective than traditional methods. Tracking and analyzing…
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