Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
Microsoft Advertising publishes Conversions API documentation
Microsoft is giving advertisers a new server-side option for sending conversion data directly to its advertising platform, reducing their dependence on browser-based tracking. What's happening. Microsoft Advertising has published new documentation…
Where Judgment Ends & Advertising Begins: A Marketer's Guide To AI Ads
Ming (Albert) Zhu, CEO of KongfuSEO, a multi-lingual digital marketing agency in Australia with a decade of digital marketing experience. A client asked me something last month that I could not answer properly: If an AI assistant recommends a…
Maryland Court Strikes Down Nation's First State Tax On Digital Advertising
A state tax court in Maryland invalidated the nation's first state tax on digital advertising and directed state officials to refund tax payments already collected from major tech companies. The legal dispute had been closely watched by other…
Publicis Groupe, 3 Arts, Travis Kelce Launch Venture to Help Advertisers Strike Deals With College Athletes
French advertising giant Publicis Groupe has a new American teammate: Travis Kelce. The ad-holding company and the popular Kansas City Chiefs tight end are forming a joint venture that aims to help advertisers find and start partnerships with…
Alphabet vs. Meta Platforms: Which Is the Better AI Advertising Stock to Own for the Next 5 Years?
Alphabet (GOOG -0.61%) (GOOGL -0.55%) and Meta Platforms (META -3.54%) probably have more in common than you might think. Both are members of the rarified trillion-dollar club in market capitalization. They are members of the Magnificent Seven…
How publishers can strengthen connections with advertisers in the AI era
To maximize yield across this complex landscape, publishers must clearly demonstrate the unique contextual value of their properties and audiences to build closer connections with their advertising partners. At the same time, publishers need to…
![9to5google.com - Ben Schoon - Samsung makes warranty repairs easier with Android 17, advertises it with AI guinea pigs [Gallery]](https://9to5google.com/wp-content/uploads/sites/4/2026/08/samsung-warranty-update.jpg)
Samsung makes warranty repairs easier with Android 17, advertises it with AI guinea pigs [Gallery]
Live on the Galaxy Z Fold 8 series and presumably coming to more devices when Android 17 / One UI 9 rolls out more broadly, Samsung is showing off a new “Warranty and Care” menu that makes it a whole lot easier to deal with repairs…
After row, policy proposes what can or can't be advertised in council space
Through the summer a row simmered regarding flags and banners in Calderdale, with the council setting out a policy on which flags can or cannot fly from council-owned buildings. A request from Coun Sarah Courtney that the rainbow flag be flown from…
The Future Of B2B Marketing Is Experiential-And This Summer Proved It
Taylor Cheek-Mundy is Director of Marketing at CHAMP Titles and leads marketing for CHAMP, an award-winning national GovTech SaaS company. From Cannes Lions to major sporting and cultural moments, industry events and some of the summer's most…
WNBA's Biggest Advertisers This Summer
The 2026 WNBA season has been the league's biggest yet, with 15 teams and 44 games before what should be a wide-open playoffs. It's not just the number of games and teams that are big, though. Fan interest in the W is at an all-time high, and that…
Industry partnerships are shaping the future of student employment
The Financial Review Higher Education Awards recognise universities across a range of entry fields. As well as awarding outstanding professionals, how an institution has enhanced employment outcomes for students (Employability) and reciprocal…
Protecting Data Shouldn't Mean Handcuffing Your Marketing Team
Shea Murtaugh is founder and CEO of Hoffmann Murtaugh, helping mid-market brands turn media chaos into strategic clarity. Most organizations don't have a data problem. They have a data access problem. As a marketing professional for the…
Kalshi files for S&P 500 perpetual futures in challenge to traditional exchanges
Prediction market startup Kalshi filed with the US Commodity Futures Trading Commission (CFTC) on Tuesday to launch equity index perpetuals, a type of futures contract that would let traders take leveraged long or short positions on stock market…
15 Ways To Leverage YouTube For More Effective Marketing
YouTube can do more for a communications strategy than simply host videos repurposed from other platforms. Unlike content designed for a quick burst of attention, YouTube videos can help businesses reach and engage new audiences long after they're…
Marketing Expertise Is More Transferable Than Many Employers Realize
Kimberly Osborne, a former governor's press secretary & reporter, is a marketing and communications pro with 25+ years experience. Marketing is one of the most transferable disciplines in business. In today's hiring landscape, organizations…
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