Advertising Industry News
A collection of Advertising latest news, analysis and best practices from top business influencers and the world's most trustworthy sources.
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Govt plans to scrap 12-minute advertisement cap on TV
The government has decided to remove the 12-minute advertisement duration cap for television channels, with the change set to take effect once the amendment to the Cable Television Networks Rules, 1994 is notified in the Gazette. The Ministry of…
People will soon be able to opt out of all gambling advertising
The Albanese government will create a one-stop register for people wanting to opt out of all gambling advertising and impose a new tax on sport betting companies to pay for its implementation. Communications Minister Anika Wells on Monday…
BYU Position Rankings: BYU's Tight Ends Appear to be as Advertised
We continue our position previews with a controversial spot on the roster. If you have followed BYU football over the last 5 years, you have either heard or held the opinion that BYU doesn't use their tight ends enough. If Carsen Ryan's incredible…
Diamond Hill Capital Management LLC Investment Advisor Acquires Shares of 169,694 Lamar Advertising Company $LAMR
Diamond Hill Capital Management LLC Investment Advisor bought a new stake in shares of Lamar Advertising Company (NASDAQ:LAMR - Free Report) in the 2nd quarter, according to its most recent disclosure with the Securities and Exchange Commission.
Florida primary tests Cory Mills's political future
“There seems to be real concern about Mills and what could happen in November, especially in a bad national environment for Republicans,” Lennox continued. “The last thing Republicans want is to spend money defending a Florida…
Concha predicts open lane for Rubio if Vance skips 2028
Washington Examiner columnist Joe Concha suggested that if Vice President JD Vance ultimately steps aside from the 2028 presidential race, it could open the door for Secretary of State Marco Rubio to become the Republican nominee with little…
Your Customer Has Already Gamed Your Marketing Strategy
Priya Gill is the Chief Marketing Officer of Iterable. Marketing teams are doing more than they ever have—more campaigns, more channels, more content, more data—but for most CMOs I talk to, performance isn't moving in the same…
Basic Materials Roundup: Market Talk
The latest Market Talks covering Basic Materials. Published exclusively on Dow Jones Newswires at 4:20 ET, 12:20 ET and 16:50 ET. 0200 GMT – BlueScope Steel is stepping up its capital-management plans and “has upped the ante on…
Trump promised to cut off China. His latest tariff tweak just rescued it
American corporations got the message. The hundreds of corporations that manufacture in or source products and parts in China began looking hard for alternatives. Many of those companies shifted production to Southeast Asia. Some moved parts of…
Signals Alone Won't Save Your Go-To-Market Strategy
Kelly Hopping is the Chief Marketing Officer (CMO) at 6sense. B2B go-to-market teams have spent years trying to see buyers earlier, and now we can. We can detect website visits, job changes, intent spikes, technology installs, product…
European Central Bank blog post forecasts an AI market correction
A market correction to tech stock exuberance in the U.S. is likely and could have far-reaching consequences due to limits in fiscal and monetary policy buffers to blunt the potential economic hit, a European Central Bank blog post said on Monday.
HashKey Exchange partners with OneInfinity to expand HK stablecoin market
HashKey (3887) announced a collaboration between its licensed, regulated virtual asset trading platform, HashKey Exchange, and OneDegree's OneInfinity to expand the commercial and financial use cases for the regulated Hong Kong dollar stablecoin…
Flock is just the latest example of using surveillance to stalk women
This story was originally reported by Jasmine Mithani of The 19th. Meet Jasmine and read more of their reporting on gender, politics and policy. Flock Safety claims over 5,000 law enforcement agencies use its license plate readers to help locate…
China's industrial output slows in July, retail sales miss forecasts
China's industrial output growth slowed while retail sales grew less than expected in July, highlighting strains on the economy from weak domestic demand, extreme weather disruptions and the waning effect of state policies aimed at boosting…
Why The AI Era Demands A More Unified Marketing Strategy
Sergio Alvarez is a performance marketing expert, digital attribution leader and CEO and founder of Ai Media Group. For much of the last 20 years, marketing became increasingly specialized. Search became SEO. Display advertising evolved into paid…
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